"auto loan cal" App Store Keywords Research Case | ASOTools
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"auto loan cal" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “auto loan cal” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “havaianas”, “frozen”, “red box”, “whey protein”, “tractor supply”, “games free”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “auto loan cal” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword auto loan cal from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
auto loan calculator 40 6 250+ 33
auto loan calc 33 5 250+ 32
auto loan calculator, payment 15 1 250+ 34
jy car auto loan calculator ≤5 30 250+ 43
auto loan calculator plus ≤5 30 250+ 30

The search volume of the core keyword auto loan cal in Google App Store reached 51, its difficulty level reached 5, and the number of apps related to it reached 250+, among them, there are 28 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Auto Car Loan Payment Calculator Free car loan calculation 53 2
2
Auto Loan Calculator auto loans 29 5
3
Auto Loan Calculator - Home Equity & Cash Back capital eleven auto loans ≤5 30
4
Auto Loan Calculator Free - Car Payment Estimator car loan calculator tools ≤5 1
5
Auto Loan Calculator bank rate auto loan calculator ≤5 30
6
Auto Loan Calculator car loan calculator – auto loan ≤5 30
7
Auto Loan Calculator PRO car calc pro ≤5 30
8
Auto Use Auto Loan auto use auto loan ≤5 30
9
AUTO NEGOTIATOR: Car Loan, Auto Loan Calculator auto finance summit 2017 ≤5 30
10
Car Loan Calculator car loan india ≤5 2

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
car guru 70 25 250+ 119
car gurus 70 20 250+ 99
cars gurus 70 13 250+ 91
morgage calculator 68 2 250+ 26
mortgage claculator 68 2 250+ 23

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
CarGurus car gurus 70 20
2
CarMax – Cars for Sale: Search Used Car Inventory carmac 61 40
3
Cars.com – Shop New & Used Cars & Trucks For Sale for sale cars 60 10
4
Autolist - Used Cars and Trucks for Sale car for sale 49 12
5
CARFAX Find Used Cars for Sale cargax 55 13
6
Autotrader - Shop Used Cars For Sale Near You auto trader 66 13
7
Carvana: 20k Used Cars, Buy Online, 7-Day Returns carvana 60 30
8
DriveTime Used Cars for Sale drivetime 41 23
9
CarWebGuru Launcher themes guru ≤5 11
10
CarGurus 360° car gurus 70 20

These five keywords: “car guru”, “car gurus”, “cars gurus”, “morgage calculator”, “mortgage claculator”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “CarGurus”, “CarMax – Cars for Sale: Search Used Car Inventory”, “Cars.com – Shop New & Used Cars & Trucks For Sale”, “Autolist - Used Cars and Trucks for Sale”, “CARFAX Find Used Cars for Sale”, “Autotrader - Shop Used Cars For Sale Near You”, “Carvana: 20k Used Cars, Buy Online, 7-Day Returns”, “DriveTime Used Cars for Sale”, “CarWebGuru Launcher”, “CarGurus 360°”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “auto loan cal”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “auto loan cal