"speedometer" App Store Keywords Research Case | ASOTools
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"speedometer" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “speedometer” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “nutrilite”, “ingilizce türkçe çeviri”, “sì”, “interpretation”, “philo tv”, “اجمل الصور”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “speedometer” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword speedometer from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
speedometer» 47 4 250+ 66
gps speedometer 29 33 250+ 69
speedometers 25 3 250+ 66
bike speedometer 22 6 250+ 83
g p s speedometer 21 30 249 71

The search volume of the core keyword speedometer in Google App Store reached 47, its difficulty level reached 65, and the number of apps related to it reached 250+, among them, there are 71 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
GPS Speedometer and Odometer (Mileage Tracker) speed ometer 39 3
2
DigiHUD Speedometer speedo 36 51
3
GPS Speedometer - Odometer aplicativo de deslocamento ≤5 16
4
Digital Speedometer - GPS Offline odometer HUD Pro digital speedometer 17 7
5
Speedometer speedometer» 47 4
6
Speedometer GPS HUD gps speedometer app + hud ≤5 2
7
GPS Speedometer (No Ads) gps speedometer guru info media ≤5 2
8
GPS Speedometer : Odometer and Speed Tracker App velocidade 33 18
9
GPS Speedometer: Odometer, Speed & Mileage Tracker どこでもスピード ≤5 30
10
Ulysse Speedometer ulysses 35 39

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
speed meter 63 39 250+ 106
الطقس 63 30 250+ 193
طقس 57 28 250+ 203
dashboards 56 6 250+ 47
speed‰ 52 17 250+ 145

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Internet Speed Meter Lite internet speed 59 62
2
Internet speed test Meter- SpeedTest Master speed testers 90 11
3
Speedometer - Car distance monitor or speed meter velocidad de carros ≤5 9
4
GPS Speedometer: Speed Tracker, distance meter kph 24 10
5
GPS Speedometer : Odometer and Speed Tracker App velocidade 33 18
6
Internet Speed Meter इंटरनेट स्पीड मीटर एप्स ≤5 5
7
DigiHUD Speedometer speedo 36 51
8
Speed Indicator - Network Speed - Monitoring Meter network speed 22 13
9
NetSpeed Indicator: Internet Speed Meter netspeed 37 20
10
Speedometer speedometer» 47 4

These five keywords: “speed meter”, “الطقس”, “طقس”, “dashboards”, “speed‰”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Internet Speed Meter Lite”, “Internet speed test Meter- SpeedTest Master”, “Speedometer - Car distance monitor or speed meter”, “GPS Speedometer: Speed Tracker, distance meter”, “GPS Speedometer : Odometer and Speed Tracker App”, “Internet Speed Meter”, “DigiHUD Speedometer”, “Speed Indicator - Network Speed - Monitoring Meter”, “NetSpeed Indicator: Internet Speed Meter”, “Speedometer”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “speedometer”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “speedometer