"dog training" App Store Keywords Research Case | ASOTools
×

"dog training" App Store Keywords Research Case | ASOTools

ASOTools

1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “dog training” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “dhs”, “turbine”, “internet browser”, “leonard cohen”, “hampton inn”, “spielplatz”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “dog training” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword dog training from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
training a dog 39 4 250+ 47
dog trainings 39 3 250+ 43
dog clicker training 20 27 250+ 160
dog training with clicker 19 9 250+ 76
dog training with a clicker 19 9 249 76

The search volume of the core keyword dog training in Google App Store reached 41, its difficulty level reached 24, and the number of apps related to it reached 250+, among them, there are 40 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Dog Training App with Clicker by Dogo great pyrenees 48 26
2
Puppr - Dog Training & Tricks dog train 39 26
3
Pawsitive - Best Dog Training App dachshund training & breeding app ≤5 30
4
Dog Training cesar millan 38 21
5
Dog Clicker - Clicker Training & Dog Training dog clicker 22 10
6
Pocket Puppy School pocket puppy school ≤5 30
7
Dog Training Guide huấn luyện chó ≤5 4
8
My Dog Training App - 30 Days Puppy Training lab dog training ≤5 30
9
Dog training, Dog Tricks dog training guide -learn basic dog training tips ≤5 30
10
Dog Training & Tricks how to train your dog to do tricks ≤5 2

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
smart pet 68 16 250+ 94
cane corso 65 32 250+ 153
rottweiler 65 29 250+ 121
rottweilers 65 6 250+ 64
dog 61 78 250+ 117

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
PetSmart petsmart 64 40
2
PetSafe® SMART DOG® Trainer sportdog 50 52
3
Smart Pets smart pets ≤5 7
4
PetSafe® Smart Feed pet feeder 10 8
5
Hellopet - Cute cats, dogs and other unique pets pet 51 82
6
iPuppyGo - The smart pet activity tracker waggit ≤5 30
7
Smart Pet Feeder petwant smart pet feeder ≤5 10
8
Peder : Smart Pet Feeder xiaomi pet smart feeder ≤5 30
9
Petsmart petsmart 64 40
10
Smart Collar collars 41 26

These five keywords: “smart pet”, “cane corso”, “rottweiler”, “rottweilers”, “dog”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “PetSmart”, “PetSafe® SMART DOG® Trainer”, “Smart Pets”, “PetSafe® Smart Feed”, “Hellopet - Cute cats, dogs and other unique pets”, “iPuppyGo - The smart pet activity tracker”, “Smart Pet Feeder”, “Peder : Smart Pet Feeder”, “Petsmart”, “Smart Collar”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “dog training”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “dog training