"dodging" App Store Keywords Research Case | ASOTools
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"dodging" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “dodging” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “hind”, “elegir”, “castle crashers”, “onmi”, “hipe”, “sheik”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “dodging” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword dodging from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
dodging games 30 13 250+ 91
dodging ace ≤5 30 250+ 224
ball dodging 2d ≤5 30 250+ 204
dodging plane crash 3d ≤5 30 250+ 170
dodging dots ≤5 30 250+ 147

The search volume of the core keyword dodging in Google App Store reached 36, its difficulty level reached 7, and the number of apps related to it reached 250+, among them, there are 26 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Dodge Action 3D dotge 36 20
2
Dodge and Survive dodge hard ≤5 15
3
Dodge And Shot dodge bullets 18 17
4
Dodging dodging obstacles ≤5 8
5
Dodge Kill 3d dodging games 30 13
6
Perfect Dodge attack and dodge ≤5 30
7
Speedy Hero dodging bullets games ≤5 30
8
Dodgeball Duel dogeball 41 40
9
Dodge all the Arrows dodge the game ≤5 6
10
Dodge color dodge - game ≤5 30

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
actiones 68 44 250+ 243
photoshop 66 49 250+ 141
photochops 63 42 250+ 197
phto shop 63 41 250+ 225
potoshap 63 35 250+ 202

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Rage Road rage 38 58
2
Dodge Action 3D dotge 36 20
3
Action Blocks action's 43 32
4
Bullet Bender benders 38 29
5
Fastlane: Road to Revenge fastlane 29 39
6
CyberSphere: SciFi Third Person Shooter third person 38 30
7
Johnny Trigger - Action Shooting Game shoot 51 92
8
ActionDirector Video Editor - Edit Videos Fast action video 29 21
9
Agent Action agenten 39 24
10
I, The One - Action Fighting Game john wick 46 39

These five keywords: “actiones”, “photoshop”, “photochops”, “phto shop”, “potoshap”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Rage Road”, “Dodge Action 3D”, “Action Blocks”, “Bullet Bender”, “Fastlane: Road to Revenge”, “CyberSphere: SciFi Third Person Shooter”, “Johnny Trigger - Action Shooting Game”, “ActionDirector Video Editor - Edit Videos Fast”, “Agent Action”, “I, The One - Action Fighting Game”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “dodging”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “dodging