"dinosuar" App Store Keywords Research Case | ASOTools
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"dinosuar" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “dinosuar” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “disorder”, “digital ocean”, “bru”, “nicosia”, “forks”, “football”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “dinosuar” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword dinosuar from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
dinosuar games 37 9 250+ 124
dinosuar rampage ≤5 5 250+ 115
dinosuargame ≤5 30 250+ 119
1st dinosuar colour matching coloring girls & boys ≤5 30 250+ 89
dinosuar hunt ≤5 30 250+ 73

The search volume of the core keyword dinosuar in Google App Store reached 41, its difficulty level reached 12, and the number of apps related to it reached 250+, among them, there are 126 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Jurassic Monster World: Dinosaur War 3D FPS dinosaure 24 10
2
Jurassic World™: The Game jurassic world 59 15
3
DINO HUNTER: DEADLY SHORES dino hunter 26 16
4
Dinosaur Rampage dinosaur 56 73
5
Carnivores: Dinosaur Hunter trespassers 43 52
6
Dinosaur Sim dinasours 60 19
7
Dinos Online dinos 38 48
8
Dinosaur Zoo dino zoo 23 11
9
Dinosaur.io Jurassic Battle Royale World dinosaur io games ≤5 9
10
Dinosaur 4D+ dinosaurs 4d ≤5 30

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
dinasours 60 19 250+ 151
dinasour 60 14 250+ 126
dinosar 60 10 250+ 125
dinosaras 60 10 250+ 114
jurassic world 59 15 250+ 94

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Dinosaur Sim dinasour 60 14
2
Jurassic World Alive dinosars 38 17
3
Dino Squad: TPS Dinosaur Shooter dino squad 26 14
4
Jurassic Monster World: Dinosaur War 3D FPS dinosuar 41 12
5
Dinos Online dinos 38 48
6
DINO HUNTER: DEADLY SHORES dino hunter 26 16
7
Dinosaur Rampage dinosaur 56 73
8
Dino Bash - Dinosaurs v Cavemen Tower Defense Wars el mestizaje 18 42
9
Jurassic World™: The Game jurassic world 59 15
10
Dinosaur Hunt - Shooting Games dinosaur hunt 12 26

These five keywords: “dinasours”, “dinasour”, “dinosar”, “dinosaras”, “jurassic world”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Dinosaur Sim”, “Jurassic World Alive”, “Dino Squad: TPS Dinosaur Shooter”, “Jurassic Monster World: Dinosaur War 3D FPS”, “Dinos Online”, “DINO HUNTER: DEADLY SHORES”, “Dinosaur Rampage”, “Dino Bash - Dinosaurs v Cavemen Tower Defense Wars”, “Jurassic World™: The Game”, “Dinosaur Hunt - Shooting Games”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “dinosuar”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “dinosuar