"dinosaurio" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “dinosaurio” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “purple rain”, “violin”, “apostrophe”, “scorer”, “cicada”, “messenger app”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “dinosaurio” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword dinosaurio from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
dinosaurios 43 14 250+ 136
dinosaurio rex 31 6 250+ 102
juegos de dinosaurios 30 11 250+ 146
dinosaurios en 3d 18 5 250+ 91
huesos de dinosaurios 14 6 250+ 83

The search volume of the core keyword dinosaurio in Google App Store reached 39, its difficulty level reached 12, and the number of apps related to it reached 250+, among them, there are 136 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Dinosaur Rampage dinosaur 56 73
2
Jurassic World Alive dinosars 38 17
3
Dino T-Rex instalarlo 61 60
4
Jurassic World™: The Game jurassic world 59 15
5
Jurassic World Facts dino rivals 15 8
6
DINO HUNTER: DEADLY SHORES dino hunter 26 16
7
Jurassic Monster World: Dinosaur War 3D FPS dinosuar 41 12
8
Dinosaur Sim dinasours 60 19
9
Dinosaur Hunt - Shooting Games dinosaur hunt 12 26
10
Dino Squad: TPS Dinosaur Shooter dino squad 26 14

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
tubifly 80 68 249 246
qwikipedia 75 67 249 242
cars 67 50 250+ 212
hot 66 73 250+ 40
no 63 85 250+ 149

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Flightradar24 Flight Tracker fightradar 24 58 32
2
Hungry Shark Evolution shark 57 71
3
GoNoodle - Kids Videos iyacht 51 58
4
Travelzoo travelzoo 36 20
5
Adobe Lightroom - Photo Editor & Pro Camera lightroom 59 45
6
Google Drive googledi 85 49
7
Spotify: Listen to new music, podcasts, and songs espoty fay 82 60
8
Skype - free IM & video calls skype 71 25
9
FaceApp — Face Editor & Beauty Makeover adaee 63 64
10
Free Music Player(Download Now)+Podcast Downloader energo pro 31 20

These five keywords: “tubifly”, “qwikipedia”, “cars”, “hot”, “no”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Flightradar24 Flight Tracker”, “Hungry Shark Evolution”, “GoNoodle - Kids Videos”, “Travelzoo”, “Adobe Lightroom - Photo Editor & Pro Camera”, “Google Drive”, “Spotify: Listen to new music, podcasts, and songs”, “Skype - free IM & video calls”, “FaceApp — Face Editor & Beauty Makeover”, “Free Music Player(Download Now)+Podcast Downloader”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “dinosaurio”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “dinosaurio