"detective" App Store Keywords Research Case | ASOTools
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"detective" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “detective” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “snowblower”, “gartic.io”, “filthy”, “baixar caixa tem”, “haircutting”, “trailer park boys”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “detective” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword detective from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
conan detective 45 15 250+ 110
detectives 43 16 249 81
dinar detectives 34 48 250+ 234
detective conan 33 17 249 116
detective pikachu 32 36 249 205

The search volume of the core keyword detective in Google App Store reached 40, its difficulty level reached 53, and the number of apps related to it reached 250+, among them, there are 92 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Murder Mystery - Detective Investigation Story contradiction 45 21
2
Detective detective grimoire 10 20
3
Detective Games: Crime scene investigation dêtctive 43 53
4
Find The Differences - The Detective spot the difference detective ≤5 6
5
Criminal Case detectives 43 16
6
Clue Hunter investigador 48 41
7
Crime City Detective: Hidden Object Adventure onderzoeken 18 30
8
Duskwood - Crime & Investigation Detective Story supense 41 45
9
Detective Max Mystery—School Murder. Offline games diorama detective ≤5 30
10
Mr Detective: Detective Games and Criminal Cases solving puzzle 24 30

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
ألاعب 61 63 249 249
privados 61 21 250+ 154
sherlock home 61 10 250+ 81
ted bundy 58 56 250+ 235
amongst us 2 55 38 248 187

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Homicide Squad: New York Cases investigar 48 35
2
Spades Free free spades 26 9
3
Gladiator Heroes - Strategy and Fighting Game leonidas 41 41
4
Bike Race Free - Top Motorcycle Racing Games juegos grat 58 61
5
3D Pool Ball bunten 55 53
6
Spider Stickman Fighting - Supreme Warriors supremes 63 7
7
Basketball Battle game basketball 39 30
8
Genies & Gems - Jewel & Gem Matching Adventure gems 50 67
9
Mahjong mojang games 20 19
10
Bubble Shooter Rainbow - Shoot & Pop Puzzle bubble rainbow 7 30

These five keywords: “ألاعب”, “privados”, “sherlock home”, “ted bundy”, “amongst us 2”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Homicide Squad: New York Cases”, “Spades Free”, “Gladiator Heroes - Strategy and Fighting Game”, “Bike Race Free - Top Motorcycle Racing Games”, “3D Pool Ball”, “Spider Stickman Fighting - Supreme Warriors”, “Basketball Battle”, “Genies & Gems - Jewel & Gem Matching Adventure”, “Mahjong”, “Bubble Shooter Rainbow - Shoot & Pop Puzzle”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “detective”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “detective