"deportivos carros" App Store Keywords Research Case | ASOTools
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"deportivos carros" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “deportivos carros” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “peluqueria”, “leauge of legends”, “inferno”, “christmas wallpapers”, “berserk”, “shoop”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “deportivos carros” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword deportivos carros from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
fondos de pantallas de carros deportivos ≤5 2 250+ 69
juegos de carros deportivos sin internet ≤5 17 250+ 218
juegos de carreras de carros deportivos sin internet ≤5 14 250+ 193
juegos de carros deportivos de carreras ≤5 13 250+ 192
juegos de carros deportivos carreras ≤5 13 250+ 189

The search volume of the core keyword deportivos carros in Google App Store reached 34, its difficulty level reached 13, and the number of apps related to it reached 250+, among them, there are 155 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Racing Car Photo Frames sport racing car photo frame ≤5 3
2
Sports Car Driving - Fearless Stunts sports cars racing ≤5 9
3
Real Sports Car Drift Simulator 2018 sports car real racing drift ≤5 10
4
Sports Super Car Photo Frames sport racing car photo frame ≤5 3
5
Multi-storey Sports Car Parking Simulator 2019 sports car parking ≤5 5
6
Sports Car Wallpapers sportscars service app ≤5 30
7
Sports Car Racing Ultimate 2019 sportscar racing 14 8
8
Sports Car Shooting Simulator: Drift Chase racing earth sports ≤5 17
9
real car drift simulator 2020 real car drift 2020 ≤5 7
10
Draw Cars: Hypercar hypercar ≤5 12

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
car guru 70 26 250+ 121
car gurus 70 21 250+ 105
cars gurus 70 14 250+ 77
t.v 68 22 250+ 165
tv programmes 68 16 250+ 113

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
CarGurus car gurus 70 21
2
Cars.com – Shop New & Used Cars & Trucks For Sale cars 67 50
3
CARFAX Find Used Cars for Sale cargax 55 18
4
CarMax – Cars for Sale: Search Used Car Inventory carmac 61 37
5
Autolist - Used Cars and Trucks for Sale car for sale 49 11
6
Autotrader - Shop Used Cars For Sale Near You auto trader 66 12
7
Carvana: 20k Used Cars, Buy Online, 7-Day Returns carvana 60 28
8
CarWebGuru Launcher guruweb launcher ≤5 18
9
CARGURU - Car sharing carguru - car sharing ≤5 30
10
DriveTime Used Cars for Sale drivetime 41 24

These five keywords: “car guru”, “car gurus”, “cars gurus”, “t.v”, “tv programmes”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “CarGurus”, “Cars.com – Shop New & Used Cars & Trucks For Sale”, “CARFAX Find Used Cars for Sale”, “CarMax – Cars for Sale: Search Used Car Inventory”, “Autolist - Used Cars and Trucks for Sale”, “Autotrader - Shop Used Cars For Sale Near You”, “Carvana: 20k Used Cars, Buy Online, 7-Day Returns”, “CarWebGuru Launcher”, “CARGURU - Car sharing”, “DriveTime Used Cars for Sale”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “deportivos carros”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “deportivos carros