"deer hunting" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “deer hunting” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “artemis”, “роллы”, “platformer”, “cote”, “papa”, “deletion”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “deer hunting” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword deer hunting from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
hunting for deer 34 30 250+ 69
deer hunting games 24 7 250+ 81
deer hunting season 9 3 250+ 61
deer hunting wallpapers 7 1 250+ 56
deer hunting games 2020 6 4 250+ 82

The search volume of the core keyword deer hunting in Google App Store reached 33, its difficulty level reached 27, and the number of apps related to it reached 250+, among them, there are 69 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
DEER HUNTER CLASSIC junter 55 25
2
Deer Hunting 19 jagd 21 7
3
Deer Hunter 2018 hunter parrish 45 54
4
DeerCast: Deer Hunting Decoded deer 43 59
5
Deer Hunter Game Free deers 51 3
6
Deer Hunting Calls Soundboard real deer hunting calls & sounds ≤5 30
7
Deer Hunting 2020: hunting games free hating games 16 8
8
American Hunting 4x4: Deer hunting for deer 34 30
9
Jungle Deer Hunting caseria de venados 6 4
10
Deer Hunt 2020 : Safari Hunting - Free Gun Games hunting games for kids 10 5

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
safaris 60 20 250+ 178
dinasour 60 14 250+ 126
dinosar 60 11 250+ 128
turkeys 58 2 249 22
dinosaur 56 73 250+ 116

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Savannah Browser safari 60 71
2
Safari 2 https now for safari ≤5 30
3
Safari Hunting 4x4 john barrowman 36 15
4
Hunting Safari 3D poachers 39 42
5
Tanzania Travel Safari Guide tanzania travel guide ≤5 16
6
Animal Safari Hunter animal safari hunter ≤5 30
7
Savanna Safari Craft: Animals savannah desert 11 16
8
Safari: Online Evolution safari: online evolution ≤5 21
9
Safari safari magazine in english ≤5 30
10
Africa Safari Hunting Patrol africa safari hunting patrol ≤5 30

These five keywords: “safaris”, “dinasour”, “dinosar”, “turkeys”, “dinosaur”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Savannah Browser”, “Safari 2”, “Safari Hunting 4x4”, “Hunting Safari 3D”, “Tanzania Travel Safari Guide”, “Animal Safari Hunter”, “Savanna Safari Craft: Animals”, “Safari: Online Evolution”, “Safari”, “Africa Safari Hunting Patrol”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “deer hunting”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “deer hunting