"deer" App Store Keywords Research Case | ASOTools
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"deer" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “deer” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “meteora”, “policji”, “suits for men”, “maldive”, “praying hands”, “flash player adobe”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “deer” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword deer from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
deerlingo 66 37 250+ 216
tindeer 60 26 250+ 197
deers 51 3 250+ 49
john deere 46 10 248 60
deer hunter 39 12 250+ 64

The search volume of the core keyword deer in Google App Store reached 43, its difficulty level reached 59, and the number of apps related to it reached 250+, among them, there are 46 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
DeerCast: Deer Hunting Decoded deer cast 18 11
2
Whitetail Deer Calls grunts 34 27
3
DEER HUNTER CLASSIC junter 55 25
4
Deer Hunting 19 jagd 21 7
5
Deer Hunter 2018 hunter parrish 45 54
6
Deer Hunting Calls Soundboard real deer hunting calls & sounds ≤5 30
7
Deer Simulator - Animal Family cervo 36 13
8
Wild Deer Hunting Adventure: Animal Shooting Games shalimar games 56 55
9
Deer Hunter Game Free deers 51 3
10
Talking Deer rendier 11 11

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
oyunları 63 46 250+ 236
shalimar games 56 55 250+ 242
cabelas 56 35 249 185
hunt 55 77 250+ 121
junter 55 25 250+ 144

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Hidden Objects Garden – Mystery Games jocuri de relaxare adulti ≤5 13
2
Modern Car Mechanic Offline Games 2020: Car Games repairing car 41 9
3
Bike Stunt Racing 3D - Free Games 2020 baik game new 2020 3d ≤5 5
4
Airport Professions: Fascinating games airport professions ≤5 12
5
Hidden Objects Halloween Games – Haunted Holiday halloween balance hd ≤5 27
6
Mikey Spy Mouse Trap: Cheese and Mouse Maze Games mousetrap games 17 35
7
Bingo Party - Free Classic Bingo Games Online bingos 51 16
8
Dentist games dentist games 28 16
9
Construction Vehicles & Trucks - Games for Kids construction trucks 18 6
10
New Sniper Shooting 2019 –Free Shooting Games gams new 46 51

These five keywords: “oyunları”, “shalimar games”, “cabelas”, “hunt”, “junter”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Hidden Objects Garden – Mystery Games”, “Modern Car Mechanic Offline Games 2020: Car Games”, “Bike Stunt Racing 3D - Free Games 2020”, “Airport Professions: Fascinating games”, “Hidden Objects Halloween Games – Haunted Holiday”, “Mikey Spy Mouse Trap: Cheese and Mouse Maze Games”, “Bingo Party - Free Classic Bingo Games Online”, “Dentist games”, “Construction Vehicles & Trucks - Games for Kids”, “New Sniper Shooting 2019 –Free Shooting Games”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “deer”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “deer