"suits for men" App Store Keywords Research Case | ASOTools
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"suits for men" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “suits for men” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “dich tieng anh sang tieng viet”, “nature wallpapers”, “good reading”, “fbook”, “jesus calling”, “tooth fairy”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “suits for men” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword suits for men from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
tracksuits for men 39 24 250+ 132
african suits for men ≤5 2 250+ 39
suits for black men photo editor ≤5 30 250+ 75
suits for men photo editor ≤5 30 250+ 45
best suits for men ≤5 30 250+ 42

The search volume of the core keyword suits for men in Google App Store reached 45, its difficulty level reached 2, and the number of apps related to it reached 250+, among them, there are 34 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Stylish Men Suits mens suits ≤5 30
2
Formal Men Photo Suit mens suit 45 3
3
Man Suit Photo Editor suit blazer 18 1
4
Formal Suit wedding tuxedos men suit photo montage men s wearhouse 51 28
5
Man Suit Photo Editor suited man 45 2
6
Man Photo Suit Montage: Men Fashion suits 2019 suits dress 24 2
7
Man Formal Photo Suit Montage : Traditional Wear jims formal wear 9 4
8
Smart men suits - picture editor 2018 ovis side-following smart suit ≤5 30
9
Men Blazer Photo Suit suits for men 2020 ≤5 30
10
Men Senator Suit Designs. senator ≤5 12

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
addressing 58 32 250+ 148
haircut men 56 2 250+ 41
sweatshirt 55 36 249 161
sweatshirts 55 26 250+ 123
mens 53 55 250+ 151

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Postcard App by SnapShot snapshot holiday postcard ≤5 30
2
Calculator VLSM for Students vlsm 21 30
3
CCNA ICND2 200-105, Routing & Switching Exam. PRO ccna icnd2 200-105 pro ≤5 30
4
Abrigo abrigo ≤5 30
5
UW Health Care Anywhere - Video Visit uw health care anywhere ≤5 30
6
ENCOMPASS® DVIR dvir ≤5 14
7
Northwestern Mutual northwestern mutual 37 47
8
My Panda - Services on Demand my panda 9 13
9
Proverbs & Psalms - KJV proverbs & psalms - king james ≤5 30
10
Panther panther online panther online ≤5 30

These five keywords: “addressing”, “haircut men”, “sweatshirt”, “sweatshirts”, “mens”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Postcard App by SnapShot”, “Calculator VLSM for Students”, “CCNA ICND2 200-105, Routing & Switching Exam. PRO”, “Abrigo”, “UW Health Care Anywhere - Video Visit”, “ENCOMPASS® DVIR”, “Northwestern Mutual”, “My Panda - Services on Demand”, “Proverbs & Psalms - KJV”, “Panther”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “suits for men”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “suits for men