"cutter" App Store Keywords Research Case | ASOTools
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"cutter" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “cutter” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “siirler”, “rabit”, “quadratic formula”, “sweet”, “stanbul”, “dessins animés”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “cutter” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword cutter from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
haircuttery 55 50 249 228
cutters 51 14 250+ 73
hair cuttery 48 11 250+ 119
cap cutter 43 20 249 137
cutter mp3 43 12 250+ 76

The search volume of the core keyword cutter in Google App Store reached 38, its difficulty level reached 69, and the number of apps related to it reached 250+, among them, there are 92 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
MP3 Cutter and Ringtone Maker cut mp3 43 15
2
MP3 Cutter and Ringtone Maker♫ cutte 51 63
3
Easy Video Cutter video cutters 41 8
4
MP3 Cutter mp3 chopper ≤5 8
5
Audio MP3 Cutter Mix Converter and Ringtone Maker audio mp3 24 23
6
Video Cutter - Music Cutter, Ringtone maker video ringtone maker ≤5 30
7
MP3 Cutter and Ringtone Maker reinders snijder ≤5 30
8
Mp3 Cutter - Ringtone Maker & Music Cutter gayan ka pani application ≤5 18
9
Video Cutter & Video Compressor, No Watermark compacteur video ≤5 20
10
Music Editor - MP3 Cutter and Ringtone Maker music edi 23 30

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
viddeo 85 48 250+ 238
videot 85 47 250+ 241
vivideo 85 42 250+ 208
vedie 85 40 250+ 213
mp3 conver 72 54 250+ 99

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
video player cideo 85 45
2
Samsung Video Library vedie 85 40
3
Video Editor & Video Maker - VivaVideo viva video 50 24
4
Vido : Lyrical Video Status Maker vida 45 61
5
Vidio - Watch Video, TV & Live Streaming vdieo 85 44
6
Videoshop - Video Editor video 74 100
7
Video Player HD hbplayer ≤5 30
8
Video Player drivers de video ≤5 30
9
Video Player videoplayar 41 11
10
PowerDirector - Video Editor App, Best Video Maker power 61 74

These five keywords: “viddeo”, “videot”, “vivideo”, “vedie”, “mp3 conver”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “video player”, “Samsung Video Library”, “Video Editor & Video Maker - VivaVideo”, “Vido : Lyrical Video Status Maker”, “Vidio - Watch Video, TV & Live Streaming”, “Videoshop - Video Editor”, “Video Player HD”, “Video Player”, “Video Player”, “PowerDirector - Video Editor App, Best Video Maker”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “cutter”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “cutter