"cursos gratuitos" App Store Keywords Research Case | ASOTools
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"cursos gratuitos" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “cursos gratuitos” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “bored”, “gmail app”, “transylvania hotel”, “fubotv”, “gaana”, “sword”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “cursos gratuitos” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword cursos gratuitos from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
cursos gratuitos online 31 8 249 87
cursos gratuitos com certificado 16 6 250+ 89
cursos gratuitos com certificados 16 6 250+ 81
cursos online gratuitos com certificado gratis para imprimir 14 9 248 86
cursos gratuitos online com certificado 14 8 248 88

The search volume of the core keyword cursos gratuitos in Google App Store reached 39, its difficulty level reached 10, and the number of apps related to it reached 250+, among them, there are 105 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Aprender Alemán Audio Curso y Vocabulario Gratis alemán 26 5
2
Curso de Psicologia libros de psicologia infantil gratis ≤5 30
3
Biology Course ciências biológicas 24 3
4
Aprender Francés Gratuit Audio Curso y Vocabulario nacionalidades en francés 16 14
5
Course of Economics economía 53 13
6
Patrones de Costura Gratis patrones de vestidos ≤5 30
7
BrainLang: Aprender inglés con videos - Listening brainlang : aprender inglés ≤5 30
8
Ceisc - Cursos Online ceisc - cursos online ≤5 30
9
Regional Adult Ed - GED® get high school diploma ≤5 30
10
Emmaus Bible Courses emmaus walk ≤5 28

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
linkin 85 49 250+ 141
inkedin 85 47 250+ 214
linkinin 85 43 250+ 207
linklendin 85 42 250+ 200
linked 85 36 250+ 149

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
LinkedIn: Jobs, Business News & Social Networking inkedin 85 47
2
Linkin Chat linkline app ≤5 23
3
LinkedIn Learning: Online Courses to Learn Skills learned 53 38
4
Linkin Park Mp3 Offline linkin park jay z ≤5 30
5
LinkedIn Recruiter recruiters 48 5
6
LinkIn.Page | Exploit your Link in Bio linkin.bio ≤5 30
7
Linkin Park Radio welinkin ≤5 30
8
Linkin Park discography mike shinoda 36 39
9
Linkin Park ringtones free linkin park ringtones ≤5 17
10
Linkin Park All Songs Offline linkin park 53 48

These five keywords: “linkin”, “inkedin”, “linkinin”, “linklendin”, “linked”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “LinkedIn: Jobs, Business News & Social Networking”, “Linkin Chat”, “LinkedIn Learning: Online Courses to Learn Skills”, “Linkin Park Mp3 Offline”, “LinkedIn Recruiter”, “LinkIn.Page | Exploit your Link in Bio”, “Linkin Park Radio”, “Linkin Park discography”, “Linkin Park ringtones free”, “Linkin Park All Songs Offline”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “cursos gratuitos”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “cursos gratuitos