"credit cards" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “credit cards” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “road warrior”, “genos”, “park national bank”, “achieved”, “elo”, “classifieds free”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “credit cards” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword credit cards from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
capital one credit cards 46 41 245 192
generator credit cards 39 8 250+ 91
applying for credit cards 34 14 250+ 132
apply for credit cards 34 13 250+ 109
credit cards numbers 34 7 250+ 78

The search volume of the core keyword credit cards in Google App Store reached 41, its difficulty level reached 14, and the number of apps related to it reached 250+, among them, there are 86 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Credit Card Manager credit card app 28 12
2
My Credit Cards банковской картой 14 9
3
PREMIER Credit Card indigocard 41 37
4
Credit One Bank Mobile credit one 57 21
5
Capital One® Mobile calital one 72 30
6
CRED: credit card bills, rewards, credit score cried 48 15
7
Apply For Credit Cards applying for credit cards 34 14
8
Credit Card Verifier app cartao tesoura de ouro ≤5 20
9
Credit Card Validator credit cards numbers 34 7
10
CREDIT CARD MANAGER fake credit card 23 7

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
@walmart 88 28 248 167
walmart 84 41 248 164
paypal 82 41 247 169
statander 77 51 245 204
wallsfargo 77 45 249 219

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Walmart Shopping & Grocery walmate 88 31
2
Walmart InHome Delivery hw delivery app ≤5 30
3
Walmart MoneyCard walmart money card 46 36
4
Me@Walmart walmartone 56 39
5
Barcode Scanner For Walmart walmart scanner 22 9
6
My Walmart Schedule walmart schedule 28 26
7
Walmart eBooks walmart ebooks 11 13
8
Spark City spark city 11 27
9
Walmart Investors wualmart usa 48 30
10
Pic Print App: Walmart Photo Prints wal mart photo center 39 34

These five keywords: “@walmart”, “walmart”, “paypal”, “statander”, “wallsfargo”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Walmart Shopping & Grocery”, “Walmart InHome Delivery”, “Walmart MoneyCard”, “Me@Walmart”, “Barcode Scanner For Walmart”, “My Walmart Schedule”, “Walmart eBooks”, “Spark City”, “Walmart Investors”, “Pic Print App: Walmart Photo Prints”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “credit cards”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “credit cards