"role playing games" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “role playing games” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “battlefield 5”, “geocache”, “insight”, “pole”, “dollars to euros”, “spillet”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “role playing games” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword role playing games from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
role-playing games 35 38 250+ 237
massively multiplayer online role playing games 9 23 247 210
role playing games online 7 25 249 224
online role playing games 7 23 249 208
free role playing games ≤5 23 249 236

The search volume of the core keyword role playing games in Google App Store reached 35, its difficulty level reached 37, and the number of apps related to it reached 250+, among them, there are 234 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
D&D Style Medieval Fantasy RPG (Choices Game) dungeons and dragons 47 12
2
Eternium rpg games 42 38
3
Darkness Rises dark knight rises 51 46
4
Moonshades: a dungeon crawler RPG game rpgs games 36 33
5
Vampire's Fall: Origins RPG ivampires 50 29
6
Zombie High: Choices Game RPG zombie chronicles 18 19
7
Avakin Life - 3D Virtual World av 63 64
8
Dungeon Hunter 5 – Action RPG roll playing games 23 32
9
Epic Conquest epic conquest 9 30
10
RPG Toram Online - MMORPG mmorpg 52 50

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
discorded 83 30 249 17
epi game 77 47 249 208
epix games 77 41 250+ 205
epic gamrs 77 34 250+ 187
epic gamss 77 30 250+ 172

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Discord Soundboard Memes voicemod pro discord ≤5 23
2
DAnnouncer webhooks discord 24 39
3
BotHook : Post like Bots webhooks discord 24 39
4
Dawnblade machiknights - blood bagos ≤5 30
5
Knocky howardforums ≤5 30
6
Bot List for Discord bots list for discord ≤5 30
7
Disorder disorder 33 38
8
Orna: The GPS RPG orna 22 26
9
Angel Stone RPG angel blade 12 36
10
Mirrativ: Live-streaming with JUST a smartphone mirrativ 16 39

These five keywords: “discorded”, “epi game”, “epix games”, “epic gamrs”, “epic gamss”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Discord Soundboard Memes”, “DAnnouncer”, “BotHook : Post like Bots”, “Dawnblade”, “Knocky”, “Bot List for Discord”, “Disorder”, “Orna: The GPS RPG”, “Angel Stone RPG”, “Mirrativ: Live-streaming with JUST a smartphone”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “role playing games”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “role playing games