"countries" App Store Keywords Research Case | ASOTools
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"countries" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “countries” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “free online games”, “payment”, “seguir”, “soleil”, “behavior”, “groom”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “countries” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword countries from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
european countries 48 8 250+ 66
south america countries 41 6 250+ 63
countries of south america 41 30 250+ 61
countries flags 39 3 250+ 22
flags of all countries 31 30 250+ 28

The search volume of the core keyword countries in Google App Store reached 41, its difficulty level reached 51, and the number of apps related to it reached 250+, among them, there are 75 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
StudyGe - Geography, capitals, flags, countries geog 51 66
2
Flags of All Countries of the World: Guess-Quiz paises 51 20
3
Continent And Country Information 2020 continent map 41 11
4
World Map Quiz countries of the world quiz 24 6
5
Stack the Countries® stack the countries 14 13
6
Countries Been visited countries 14 10
7
Maps of All Countries in the World: Geography Quiz letak geografis 26 23
8
TrueWorld Maps world map true size 11 4
9
Country Capitals and Currency list of countries in the world 28 4
10
Dictators : No Peace dictatorship 46 20

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
roloxe 88 30 250+ 28
world ometers 77 51 250+ 208
t.i.m.e 70 14 250+ 116
worldmapper 68 41 250+ 192
helll 68 28 249 139

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
.R r 68 76
2
Gold Rush 3D! godl 58 31
3
Drum Pad – Free Beat Maker Machine beatboxers 43 29
4
Hip Hop Drum Pads 24 - Music Maker Drum Pad hip-hop drum pads 24 ≤5 5
5
LEGO® Building Instructions lego masters 41 33
6
Drum Pad Machine - Beat Maker & Music Maker launching pad 51 17
7
Idle Miner Tycoon - Mine Manager Simulator idle 51 94
8
Strong Granny - Win Robux for Roblox platform robuxy 68 41
9
Roblox roblocxx 88 63
10
Miga Town: My Apartment apartmant 61 40

These five keywords: “roloxe”, “world ometers”, “t.i.m.e”, “worldmapper”, “helll”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “.R”, “Gold Rush 3D!”, “Drum Pad – Free Beat Maker Machine”, “Hip Hop Drum Pads 24 - Music Maker Drum Pad”, “LEGO® Building Instructions”, “Drum Pad Machine - Beat Maker & Music Maker”, “Idle Miner Tycoon - Mine Manager Simulator”, “Strong Granny - Win Robux for Roblox platform”, “Roblox”, “Miga Town: My Apartment”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “countries”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “countries