"colorado" App Store Keywords Research Case | ASOTools
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"colorado" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “colorado” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “caravaggio”, “nows”, “deviation”, “ubicación”, “yarns”, “go fund”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “colorado” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword colorado from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
colorado lottery 40 44 250+ 200
colorado rockies 38 33 246 169
boulder colorado 36 38 248 192
breckenridge colorado 34 25 250+ 140
durango colorado 33 43 250+ 218

The search volume of the core keyword colorado in Google App Store reached 44, its difficulty level reached 59, and the number of apps related to it reached 250+, among them, there are 11 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
myColorado mycolorado 10 31
2
Health First Colorado peak health 15 12
3
Colorado Trail Explorer colorado trails 18 5
4
MyCOBenefits colorado peak 30 34
5
Colorado Lottery colorado lottery 40 44
6
Colorado Roads cdot 22 38
7
Bank of Colorado bank of colorado 27 5
8
Colorado Traffic Cameras cdot cameras 24 13
9
Scratch-Off Guide for Colorado State Lottery colorado state lottery app ≤5 30
10
Colorado Local News colorado newspapers 6 8

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
internacional 66 52 250+ 102
treucaller 66 31 250+ 167
teure caller 66 29 249 156
।। truecaller 66 28 249 143
trocallars 66 26 250+ 152

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Holy Bible New International Version Spanish santa biblia version internacional gratis ≤5 2
2
Radio Alpha Internacional radio alpha 21 ≤5 30
3
GlobalMeet globalmeet 12 31
4
Mais Colorado - Todas as notícias do Internacional clube internacional ≤5 30
5
Internacional ARAVACA colegio los alamos montealto ≤5 30
6
Radio Vision Cristiana Internacional 1330 AM USA radio vision cristiana internacional ≤5 30
7
Nova Versão Internacional Portuguese novas versões de whatsapp ≤5 6
8
Figurinhas do Colorado - Adesivos do Inter gaúcho wastickerapps sport club internacional ≤5 3
9
Camping Internacional de Calonge - ES es 46 61
10
Radio Impacto Internacional radio impacto necochea ≤5 7

These five keywords: “internacional”, “treucaller”, “teure caller”, “।। truecaller”, “trocallars”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Holy Bible New International Version Spanish”, “Radio Alpha Internacional”, “GlobalMeet”, “Mais Colorado - Todas as notícias do Internacional”, “Internacional ARAVACA”, “Radio Vision Cristiana Internacional 1330 AM USA”, “Nova Versão Internacional Portuguese”, “Figurinhas do Colorado - Adesivos do Inter gaúcho”, “Camping Internacional de Calonge - ES”, “Radio Impacto Internacional”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “colorado”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “colorado