"color pick" App Store Keywords Research Case | ASOTools
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"color pick" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “color pick” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “nattube”, “op.gg”, “dolls”, “marketplace”, “shooter bubble”, “streamlab”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “color pick” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword color pick from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
color picker 46 30 250+ 27
rgb color picker 31 2 249 23
rgba color picker 16 2 246 31
hex code color picker 12 1 250+ 18
just color picker 7 30 248 54

The search volume of the core keyword color pick in Google App Store reached 55, its difficulty level reached 35, and the number of apps related to it reached 250+, among them, there are 60 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Color Picker color picker 46 30
2
Color Grab (color detection) color code 43 23
3
Pixolor - Live Color Picker colorchooser 14 25
4
Color Picker image editor color picker ≤5 30
5
Color Picker EX color pick games ≤5 30
6
Color Picker : Eye Dropper Tool eyedropper 26 15
7
Color Picker color picker for artists ≤5 30
8
Kameleon - Color Picker for Camera & Images color picker camera ≤5 30
9
Color Card Pro - picture color match, color wheels color challenger 6 9
10
MMCTC... Color name picker color name ar pro ≤5 30

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
picsart 65 41 250+ 194
desenhar 61 20 250+ 195
j e s u s 61 3 250+ 44
color 60 92 250+ 174
واتاب 60 23 250+ 157

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
PicsArt Photo Editor: Pic, Video & Collage Maker pissart 56 43
2
PicsArt Color - Painting, Drawing & Sketch color 60 92
3
PicsArt Animator: GIF & Video animator 44 31
4
PicsArt Photo Editor: Free Pic, Collage Maker video collage mix lolo app ≤5 1
5
PixelArt: Color by Number, Sandbox Coloring Book pixelart by picsart ≤5 4
6
Picskit Photo Editor: Free Cutout, Collage, Filter picskit 56 46
7
PicsArt Photo Editor: Karo Edit & Collage Maker mainly picsart ≤5 15
8
PicsArt Photo Editor: Free Pic, Collage Maker pictstar ≤5 24
9
PicsArt Photo Editor 美易加 ≤5 30
10
Guide for PicsArt Photo Editor picsart tips and tricks ≤5 30

These five keywords: “picsart”, “desenhar”, “j e s u s”, “color”, “واتاب”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “PicsArt Photo Editor: Pic, Video & Collage Maker”, “PicsArt Color - Painting, Drawing & Sketch”, “PicsArt Animator: GIF & Video”, “PicsArt Photo Editor: Free Pic, Collage Maker”, “PixelArt: Color by Number, Sandbox Coloring Book”, “Picskit Photo Editor: Free Cutout, Collage, Filter”, “PicsArt Photo Editor: Karo Edit & Collage Maker”, “PicsArt Photo Editor: Free Pic, Collage Maker”, “PicsArt Photo Editor”, “Guide for PicsArt Photo Editor”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “color pick”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “color pick