"color paint" App Store Keywords Research Case | ASOTools
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"color paint" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “color paint” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “حراج السيارات”, “энергия”, “ksl”, “minecraft girl skins”, “modality”, “refers”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “color paint” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword color paint from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
paint color 40 18 250+ 107
watercolor painting 37 7 249 57
color painting 36 16 250+ 131
color wall paint 36 30 250+ 79
house paint color 34 11 250+ 91

The search volume of the core keyword color paint in Google App Store reached 43, its difficulty level reached 15, and the number of apps related to it reached 250+, among them, there are 117 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Paint Color : Coloring Games & Adult Coloring Book coloring paint 43 15
2
PicsArt Color - Painting, Drawing & Sketch corlor 48 26
3
ColorPlanet® Paint by Number, Free Puzzle Games color planet 31 12
4
Colorscapes - Color by Number & Paint by Number color 60 91
5
Paint By Number - Coloring Book & Color by Number paint by number 50 37
6
Happy Color™ – Color by Number colour 48 48
7
ColorPlanet: Oil Painting Color by Number Free painting colour 43 15
8
Fun Color:Coloring Games & Happy Color by Number color apps 23 19
9
Paint.Book: Color by number & Relaxing Game mewarnai 28 19
10
Coloring Book - Color by Number & Paint by Number coloring book 43 66

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
hope depot 87 33 250+ 169
home deopt 87 32 250+ 162
home depot 79 34 250+ 161
the home depot 69 36 250+ 170
fbac 68 59 250+ 237

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
The Home Depot home deopt 87 32
2
Project Color - The Home Depot room color 39 11
3
Workforce Tools workforce 43 42
4
Specialty Trades home depot pro 22 28
5
US Shop Online: Coupons, Deals for Online Shopping store online shopping 11 12
6
Pro Referral porch pro 6 8
7
Coupons for Home Depot by Couponat rapidpass app home depot ≤5 21
8
Multifamily wilmar 28 45
9
Designer for Home Depot kitchen design app home depot ≤5 30
10
Office Depot® For Business office depot business 27 37

These five keywords: “hope depot”, “home deopt”, “home depot”, “the home depot”, “fbac”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “The Home Depot”, “Project Color - The Home Depot”, “Workforce Tools”, “Specialty Trades”, “US Shop Online: Coupons, Deals for Online Shopping”, “Pro Referral”, “Coupons for Home Depot by Couponat”, “Multifamily”, “Designer for Home Depot”, “Office Depot® For Business”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “color paint”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “color paint