"colectivos" App Store Keywords Research Case | ASOTools
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"colectivos" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “colectivos” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “rom”, “stumps”, “bauhaus”, “nap”, “allina mychart”, “tom-tom”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “colectivos” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword colectivos from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
colectivos vip 9 33 249 234
recorrida de colectivos 9 13 250+ 147
recorridos de colectivos 9 6 250+ 145
colectivos córdoba 6 8 250+ 176
colectivos vip gencat ≤5 26 249 241

The search volume of the core keyword colectivos in Google App Store reached 34, its difficulty level reached 14, and the number of apps related to it reached 250+, among them, there are 164 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Bus Simulator : Ultimate bus 52 81
2
Public Transport Simulator - Coach autocarros 45 15
3
City Coach Bus Simulator 2020 - PvP Free Bus Games foreshadow 39 54
4
Bus Game bus game 34 23
5
City Coach Bus Simulator 3d - Free Bus Games 2020 버스 21 14
6
Proton Bus Simulator Road proton bus road rural version ≤5 24
7
Proton Bus Road Lite skins proton bus simulator road lite ≤5 25
8
Mobile Bus Simulator locos 30 27
9
Heavy Bus Simulator heavy bus simulator 14 9
10
Proton Bus Simulator 2020 bus 1 21 12

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
parkings 70 15 250+ 127
a okul 68 30 250+ 173
indonisia 60 13 250+ 80
robotic 58 12 250+ 133
shalimar game 56 57 250+ 248

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Parking Jam 3D parking 62 84
2
Bus Parking King bus parking 11 23
3
Car Parking 3D Play Free: Car Driving Video Games 停車場 55 13
4
Advance Car Parking Game: Car Driver Simulator العاب سيارات - مواقف السيارات 7 9
5
Prado Car Games Modern Car Parking Car Games 2020 prado 29 44
6
Car Parking Game 3d Car Drive Simulator Games 2020 car parking games 29 19
7
Multi Level 7 Car Parking Simulator parking garages 38 8
8
Car Parking Multiplayer car parking 50 62
9
Parking Master Draw Road park master 20 mb ≤5 12
10
Advance Police Parking - Smart Prado Games fundada 29 43

These five keywords: “parkings”, “a okul”, “indonisia”, “robotic”, “shalimar game”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Parking Jam 3D”, “Bus Parking King”, “Car Parking 3D Play Free: Car Driving Video Games”, “Advance Car Parking Game: Car Driver Simulator”, “Prado Car Games Modern Car Parking Car Games 2020”, “Car Parking Game 3d Car Drive Simulator Games 2020”, “Multi Level 7 Car Parking Simulator”, “Car Parking Multiplayer”, “Parking Master Draw Road”, “Advance Police Parking - Smart Prado Games”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “colectivos”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “colectivos