"cities skyline" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “cities skyline” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “yt mp3”, “bookings”, “revolut”, “dmaic”, “today show”, “penang”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “cities skyline” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword cities skyline from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
cities skylines 37 27 250+ 184
cities skylines games ≤5 19 250+ 193
cities skylines tsunami 68 ≤5 20 250+ 210
cities skylines mobile edition ≤5 19 250+ 205
cities skylines 2 mobile ≤5 18 250+ 204

The search volume of the core keyword cities skyline in Google App Store reached 39, its difficulty level reached 24, and the number of apps related to it reached 250+, among them, there are 170 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Designer City 2: city building game město mnichovice ≤5 30
2
SimCity BuildIt ciudades 55 38
3
TheoTown - City Simulator theo 36 52
4
Designer City: building game city skylines 41 26
5
City Smash twin towers 43 20
6
City Island 4- Simulation Town: Expand the Skyline city island 28 34
7
Megapolis: city building simulator. Urban strategy metropolises 51 21
8
Cities skylines skylines and turnstiles ≤5 27
9
Global City: Build your own world. Building Game global city hackathon ≤5 30
10
Citytopia® citytopia ≤5 26

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
roblodd 88 30 250+ 243
roblodlx 88 30 250+ 241
doninor 80 36 244 160
sportss 77 31 250+ 200
aports 77 27 250+ 155

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Homescapes home's 65 36
2
Toca Life World: Build stories & create your world toca boca 56 16
3
Toca Kitchen 2 foods 77 38
4
Magic Tiles 3 piaon 58 20
5
Snapchat snapchat 83 46
6
Dropbox: Cloud Storage to Backup, Sync, File Share drobook 72 54
7
Gacha Life gacha life 63 30
8
Discord - Talk, Video Chat & Hang Out with Friends niscord 83 56
9
Among Us among us 87 75
10
LokiCraft loki 40 31

These five keywords: “roblodd”, “roblodlx”, “doninor”, “sportss”, “aports”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Homescapes”, “Toca Life World: Build stories & create your world”, “Toca Kitchen 2”, “Magic Tiles 3”, “Snapchat”, “Dropbox: Cloud Storage to Backup, Sync, File Share”, “Gacha Life”, “Discord - Talk, Video Chat & Hang Out with Friends”, “Among Us”, “LokiCraft”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “cities skyline”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “cities skyline