"church" App Store Keywords Research Case | ASOTools
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"church" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “church” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “technic”, “機車”, “adelantado”, “buscape”, “adobe acrobat pro”, “mobile legends bang bang”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “church” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword church from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
winston churchill 55 49 249 207
church s chicken 51 49 249 221
churchs chicken 51 41 250+ 196
church's chicken 47 33 250+ 155
churches 43 6 250+ 23

The search volume of the core keyword church in Google App Store reached 46, its difficulty level reached 61, and the number of apps related to it reached 250+, among them, there are 10 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Church Center App church center 24 2
2
Church by MinistryOne ministry one 10 3
3
Life.Church life.church 31 1
4
Church App - Tithe.ly church apps ≤5 1
5
Free Church App | Youth Group App — churchme bvc church app ≤5 30
6
The Church App the church 23 13
7
Church Tycoon - Church Simulator kirche 43 13
8
Gospel Library libary 46 16
9
Church.App by FaithConnector church app solutions ≤5 30
10
Instant Church Directory directory 26 53

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
j e s u s 61 3 250+ 44
library 54 62 250+ 47
universally 53 45 250+ 215
jesus 51 65 250+ 38
church s chicken 51 49 249 221

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Bible Coloring - Paint by Number, Free Bible Games jesús 33 5
2
Christ Lord Jesus theme jesus christos ≤5 1
3
Christ Lord Jesus Theme teclados para celular de cristo ≤5 5
4
Jesus Words jesus tells ≤5 30
5
Jesus Wallpapers jesus 51 65
6
Jesus Wallpapers HD isus hristos 14 2
7
Jesus Christ Keyboard Theme ban phim hinh chua giesu ≤5 3
8
Jesus HD wallpapers jesus wallpaper hd 24 2
9
Christian Wallpaper - Jesus Wallpaper wallpaper jesus 39 1
10
Jesus on the cross Live Wallpaper iisus hristos 14 2

These five keywords: “j e s u s”, “library”, “universally”, “jesus”, “church s chicken”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Bible Coloring - Paint by Number, Free Bible Games”, “Christ Lord Jesus theme”, “Christ Lord Jesus Theme”, “Jesus Words”, “Jesus Wallpapers”, “Jesus Wallpapers HD”, “Jesus Christ Keyboard Theme”, “Jesus HD wallpapers”, “Christian Wallpaper - Jesus Wallpaper”, “Jesus on the cross Live Wallpaper”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “church”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “church