"cello" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “cello” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “measurment”, “pros and cons”, “joanns”, “car salesman”, “microsoft teams meeting”, “note taking”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “cello” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword cello from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
cellos 46 12 250+ 81
chancellor portal 43 23 250+ 130
cellose 41 53 250+ 242
monticello 38 47 250+ 215
cellophane 36 44 248 223

The search volume of the core keyword cello in Google App Store reached 38, its difficulty level reached 22, and the number of apps related to it reached 250+, among them, there are 73 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Cello Coach cello playing app ≤5 6
2
Professional Cello cellos 46 12
3
Simply Tuner - Violin, Cello & Viola cello tune 18 10
4
Cello cello app ≤5 5
5
Master Violoncello Tuner violoncello 26 15
6
Violin & Cello String Quartet sight read cello 5 ≤5 30
7
Cello Lessons super cello ≤5 25
8
Play Real Cello chello 31 19
9
ABRSM Cello Practice Partner abrsm cello practice partner ≤5 30
10
Learn Cello Lessons & Practice cello playing app ≤5 6

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
tikto 83 55 249 140
espoty fay 82 60 249 230
spotify 82 45 249 89
spodifi 82 43 250+ 187
spoti 82 43 250+ 87

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
TikTok tik tok 87 41
2
TikTok Wall Picture tiktok wallpapers 34 11
3
Video Downloader for TikTok - No Watermark download video tik tok 60 30
4
Spotify - Music and Podcasts spotify music and podcasts 11 30
5
TikFans - Get tick tok followers & tick tok likes tik tok followers 45 9
6
Likee - Let You Shine layak 63 43
7
Face Cam | Avatar Face Emoji face cover 39 6
8
Video Downloader for TikTok tjkok 83 57
9
TikPlus +Pro for Fans and Likes рекомендации 33 31
10
Caller Screen For TikTok tiktok calling video ≤5 30

These five keywords: “tikto”, “espoty fay”, “spotify”, “spodifi”, “spoti”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “TikTok”, “TikTok Wall Picture”, “Video Downloader for TikTok - No Watermark”, “Spotify - Music and Podcasts”, “TikFans - Get tick tok followers & tick tok likes”, “Likee - Let You Shine”, “Face Cam | Avatar Face Emoji”, “Video Downloader for TikTok”, “TikPlus +Pro for Fans and Likes”, “Caller Screen For TikTok”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “cello”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “cello