"casa" App Store Keywords Research Case | ASOTools
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"casa" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “casa” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “18”, “man united”, “superdry”, “webstr”, “intermarche”, “apocalypto”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “casa” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword casa from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
aprendo en casa 72 30 250+ 151
casas bahia 52 46 249 210
bono yo me quedo en casa 50 51 249 225
casablanca 50 36 249 118
casacourse 50 30 249 110

The search volume of the core keyword casa in Google App Store reached 65, its difficulty level reached 49, and the number of apps related to it reached 250+, among them, there are 123 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Kasa Smart kasa 43 33
2
Casa App - Secure your Bitcoin casa wallet ≤5 30
3
CaSA casas projetadas ≤5 10
4
Casa.it Vendita e Affitto Case affitto 26 13
5
House Designer : Fix & Flip house 58 78
6
Home Design Dreams - Design My Dream House Games casas 47 38
7
CASA eServices casa eservices ≤5 30
8
Inmuebles24, tu próxima casa inmuebles24 36 20
9
Casa Mobile cammeby's ≤5 30
10
Home Design 3D - FREEMIUM home desing 39 18

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
yotoob 100 30 250+ 132
classroom google 95 30 249 132
google kelas room 95 29 249 127
google classroom a 95 25 249 111
goole classroom 95 19 250+ 97

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Success Tips For YouTube guide for youtube channels ≤5 11
2
YoMoApp (YouTube Quality) youtube resolution settings ≤5 30
3
Tubing - Youtube English tubing - english learning, english subtitles ≤5 30
4
KidsTube kidstube app español ≤5 30
5
Marks for YouTube bookmark youtube ≤5 6
6
Русские мультфильмы russian cartoons for kids - video from youtube ≤5 30
7
أفلام و مسلسلات 2017 مسلسلات رمضان 2017 12 18
8
Safe Vision: Control What Your Kids Watch Online safesharetv 14 30
9
Funny Tube Clips 2020 la la la 46 44
10
Real YT Views - View4View, YT Channel Promoter yt grower ≤5 30

These five keywords: “yotoob”, “classroom google”, “google kelas room”, “google classroom a”, “goole classroom”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Success Tips For YouTube”, “YoMoApp (YouTube Quality)”, “Tubing - Youtube English”, “KidsTube”, “Marks for YouTube”, “Русские мультфильмы”, “أفلام و مسلسلات 2017”, “Safe Vision: Control What Your Kids Watch Online”, “Funny Tube Clips 2020”, “Real YT Views - View4View, YT Channel Promoter”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “casa”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “casa