"cartas" App Store Keywords Research Case | ASOTools
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"cartas" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “cartas” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “sello”, “youtue”, “bar code scan”, “spectre”, “haters quotes”, “tia”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “cartas” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword cartas from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
cartas de amor 45 10 250+ 57
cartas para mi novio 38 4 250+ 54
tirada de cartas gratis 33 6 250+ 86
solitario cartas blancas 29 21 250+ 183
juego de cartas 27 34 250+ 236

The search volume of the core keyword cartas in Google App Store reached 38, its difficulty level reached 43, and the number of apps related to it reached 250+, among them, there are 204 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Conquian Zingplay: el mejor juego de cartas gratis mejor 38 54
2
Solitaire solitair 75 100
3
Solitaire solaraire 75 35
4
Rummy - free card game macchiavelli 46 30
5
Tirada de cartas tirada de cartas gratis 33 6
6
UNO!™ uno 59 63
7
Whisky Poker: El mejor juego de cartas de USA conquian zingplay el mejor juego de cartas ≤5 25
8
Sueca Portuguesa Grátis - Jogo de Cartas portuguesa 38 16
9
Briscola HD - La Brisca brisca 17 27
10
Blackjack! ♠️ Free Black Jack Casino Card Game jack black 53 11

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
loteria nacional 77 18 249 93
solitair 75 100 250+ 213
solit 75 100 250+ 187
slotarie 75 52 250+ 234
solitiar 75 38 250+ 223

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Loterías Dominicanas dominicana loteria 63 3
2
Lotería Nacional MX lotería nacional mexicana 33 30
3
App Loteria Nacional RD descargar lotería nacional dominicana ≤5 3
4
Baraja Lotería MX loteria cantamelas fernando cervantes ≤5 30
5
Baraja de Lotería Mexicana lotería 70 24
6
Números Calientes - Loteria Nacional lotería el califa de la suerte ≤5 30
7
Resultados Loterias y Apuestas comprobar loteria nacional 43 23
8
Loterias Dominicanas lotería nacional dominicana 51 7
9
Lotería de México lista sorteo ≤5 7
10
Buscar Lotería buscar loterías 18 30

These five keywords: “loteria nacional”, “solitair”, “solit”, “slotarie”, “solitiar”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Loterías Dominicanas”, “Lotería Nacional MX”, “App Loteria Nacional RD”, “Baraja Lotería MX”, “Baraja de Lotería Mexicana”, “Números Calientes - Loteria Nacional”, “Resultados Loterias y Apuestas”, “Loterias Dominicanas”, “Lotería de México”, “Buscar Lotería”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “cartas”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “cartas