"carpet cleaner" App Store Keywords Research Case | ASOTools
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"carpet cleaner" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “carpet cleaner” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “amazon kindle unlimited”, “dolap”, “accessibility”, “movie free downloader”, “weekends”, “lost control”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “carpet cleaner” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword carpet cleaner from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
carpet cleaners ≤5 30 250+ 110
stanley steemer carpet cleaner ≤5 30 250+ 239
ace carpet cleaners ≤5 30 250+ 230
carpet cleaner app ≤5 30 250+ 110
carpet cleaner game ≤5 30 250+ 100

The search volume of the core keyword carpet cleaner in Google App Store reached 42, its difficulty level reached 10, and the number of apps related to it reached 250+, among them, there are 86 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Carpet Cleaner! carpet cleaning 50 18
2
Clean Inc cleaning inc 6 4
3
Carpet Clean 3D clean it 3d ≤5 11
4
Carpet Clean carpet clean 50 24
5
Carpet Cleaners carpet cleaners ≤5 30
6
Carpet Cleaner Picks carpet clean 50 24
7
Chores! chores 42 25
8
360Robot - 360smart 360smart ≤5 25
9
WoolSafe Carpet Cleaning Guide steamy concepts carpet cleaning llc ≤5 30
10
City Sweeper - Road cleaner simulator street sweeper 14 14

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
one 61 85 250+ 115
ccleaner 61 29 250+ 166
cc cleaner 61 27 250+ 161
xiaomi 59 62 250+ 56
irus 58 73 250+ 229

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Google One google one 44 45
2
One - Mobile Banking one mobile 18 39
3
Microsoft OneDrive truxmap 80 68
4
One Booster - Antivirus, Booster, Phone Cleaner b o o s t e r 53 25
5
Microsoft OneNote: Save Ideas and Organize Notes one note 59 31
6
ONE Championship one championship 26 22
7
Camera One for Samsung Watch phase one camera 11 30
8
ONE movista 46 55
9
NPR One npr podcast 30 13
10
One Security - Antivirus, Cleaner, Booster security master 20 23

These five keywords: “one”, “ccleaner”, “cc cleaner”, “xiaomi”, “irus”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Google One”, “One - Mobile Banking”, “Microsoft OneDrive”, “One Booster - Antivirus, Booster, Phone Cleaner”, “Microsoft OneNote: Save Ideas and Organize Notes”, “ONE Championship”, “Camera One for Samsung Watch”, “ONE”, “NPR One”, “One Security - Antivirus, Cleaner, Booster”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “carpet cleaner”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “carpet cleaner