"car 2" App Store Keywords Research Case | ASOTools
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"car 2" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “car 2” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “remind”, “unicorns wallpaper”, “corpus”, “assisting”, “warrants”, “star singer”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “car 2” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword car 2 from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
car simulator 2 33 23 250+ 194
racing in car 2 30 26 250+ 200
car racing 2 29 28 250+ 202
car 2 racing 29 28 250+ 196
racimg car 2 29 26 250+ 198

The search volume of the core keyword car 2 in Google App Store reached 35, its difficulty level reached 31, and the number of apps related to it reached 250+, among them, there are 206 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
CSR Racing 2 – Free Car Racing Game racing 54 93
2
Racing in Car 2 driving 65 82
3
Car Simulator 2 سارات 43 33
4
Hill Climb Racing 2 jonah hill 51 55
5
Smashy Road: Wanted 2 lukewarm 33 50
6
Classic American Muscle Cars 2 pontiac firebird 39 12
7
Car Eats Car 2 - Racing Game car eats car 2 - racing game ≤5 30
8
Extreme Car Driving Simulator car 68 100
9
CarX Drift Racing 2 xcars 72 53
10
Crazy Racing Car 2 crazy racing road ≤5 8

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
google mpss 93 30 248 170
gaz station 83 12 250+ 113
ás 80 46 249 185
gamess 75 61 250+ 246
xcars 72 53 250+ 232

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Offline Map Navigation - Live GPS, Locate, Explore maps apple 39 20
2
GPS, Maps, Navigate, Traffic & Area Calculating meeps 29 22
3
Maps Directions & GPS Navigation map apple 39 20
4
Live Satellite View GPS Map Travel Navigation live satellite view gps map travel navigation ≤5 5
5
Street View - Earth Map Live, GPS & Satellite Map satelite map 34 8
6
Live Earth Map - Satellite View, World Map 3D map in the world 68 12
7
GPS Navigation - Map Locator & Route Planner gsp 60 48
8
Sygic GPS Navigation & Offline Maps навигаторы 43 17
9
Google Earth eather 100 96
10
GPS Navigation - Route Finder, Direction, Road Map map road map 43 12

These five keywords: “google mpss”, “gaz station”, “ás”, “gamess”, “xcars”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Offline Map Navigation - Live GPS, Locate, Explore”, “GPS, Maps, Navigate, Traffic & Area Calculating”, “Maps Directions & GPS Navigation”, “Live Satellite View GPS Map Travel Navigation”, “Street View - Earth Map Live, GPS & Satellite Map”, “Live Earth Map - Satellite View, World Map 3D”, “GPS Navigation - Map Locator & Route Planner”, “Sygic GPS Navigation & Offline Maps”, “Google Earth”, “GPS Navigation - Route Finder, Direction, Road Map”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “car 2”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “car 2