"candy soda crush" App Store Keywords Research Case | ASOTools
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"candy soda crush" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “candy soda crush” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “word generator”, “caring games”, “emt”, “transistors”, “classroom google”, “age calculator”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “candy soda crush” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword candy soda crush from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
candy crush soda saga 44 24 250+ 157
candy crush soda 40 24 250+ 159
soda candy crush 38 21 250+ 145
soda candy crush saga 36 23 250+ 161
soda saga candy crush 36 20 250+ 146

The search volume of the core keyword candy soda crush in Google App Store reached 38, its difficulty level reached 18, and the number of apps related to it reached 250+, among them, there are 134 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Candy Crush Soda Saga sagas 50 33
2
Candy Crush Saga cand 63 80
3
Candy Crush Jelly Saga king 55 85
4
Candy Crush Friends Saga candy crush friends 30 23
5
Soda Bears ????soda game find the soda ≤5 30
6
Soda Blast smash candy soda boom ≤5 30
7
Soda mania soda frenzy ≤5 21
8
Candy 2020 - free new games 2020 & match 3 games candy crush teddy bear 2020 ≤5 11
9
Soda - free new games 2021 free soda crush games ≤5 30
10
Farm Heroes Saga terraa 41 47

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
gamaes 75 64 250+ 246
juego 70 67 250+ 250
juegos 64 64 250+ 249
cand 63 80 250+ 171
free games 63 63 250+ 247

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Candy Landy - Match 3 Puzzle : Free Games 2020 j u e g o s gratis 58 52
2
Flow Free: Hexes hexes 38 43
3
Puzzle Game puzzle game 39 32
4
Real Bottle Shooting Free Games: 3D Shooting Games mew games 31 45
5
Car Driving Parking Offline Games 2020 - Car Games geams cars 53 32
6
Rummy - free card game macchiavelli 46 30
7
Flying Car Shooting Game: Modern Car Games 2020 cars games cars 53 30
8
My Restaurant Empire - 3D Decorating Cooking Game ristorante 3d ≤5 13
9
Block! Hexa Puzzle™ játékok 38 52
10
Mountain Auto Tuk Tuk Rickshaw : New Games 2020 game bataiye naya wala ≤5 24

These five keywords: “gamaes”, “juego”, “juegos”, “cand”, “free games”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Candy Landy - Match 3 Puzzle : Free Games 2020”, “Flow Free: Hexes”, “Puzzle Game”, “Real Bottle Shooting Free Games: 3D Shooting Games”, “Car Driving Parking Offline Games 2020 - Car Games”, “Rummy - free card game”, “Flying Car Shooting Game: Modern Car Games 2020”, “My Restaurant Empire - 3D Decorating Cooking Game”, “Block! Hexa Puzzle™”, “Mountain Auto Tuk Tuk Rickshaw : New Games 2020”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “candy soda crush”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “candy soda crush