"age calculator" App Store Keywords Research Case | ASOTools
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"age calculator" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “age calculator” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “mismas”, “date”, “jiu-jitsu”, “leog”, “minimo”, “itv news”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “age calculator” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword age calculator from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
morgage calculator 68 2 250+ 26
calculator age 61 1 250+ 26
mortgage calculator 59 33 250+ 19
percentage calculator 51 35 250+ 42
mortage calculator 50 1 249 18

The search volume of the core keyword age calculator in Google App Store reached 48, its difficulty level reached 61, and the number of apps related to it reached 250+, among them, there are 27 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Age Calculator age calc 61 65
2
Age Calculator by Date of Birth age calculate 61 2
3
Age Calculator by Date of Birth birth date 23 5
4
Age Calculator by Date of Birth⌛️: Age App ???? leeftijd berekenen 18 4
5
Age Calculator family age calculator ≤5 30
6
Age Calculator by Date of Birth, Birthday reminder usia 19 24
7
Age Calculator age calculator for all ≤5 30
8
Simple Age Calculator - Easy age calculation easy age calculator ≤5 30
9
Age Calculator by Date of Birth (Days Months) jalma date ≤5 3
10
Age Calculator: Reminder, Birthday, Anniversary age calculator birthday anniversary events ≤5 30

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
age calc 61 65 250+ 25
calculate age 61 3 250+ 29
age calculetter 61 2 250+ 34
age calculate 61 2 250+ 24
age calculation 61 2 250+ 23

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Age Calculator calculate age 61 3
2
Age Calculator by Date of Birth age calculate 61 2
3
Age Calculator family age calculator ≤5 30
4
Age Calculator by Date of Birth, Birthday reminder usia 19 24
5
Age Calculator by Date of Birth birth date 23 5
6
Age Calculator by Date of Birth⌛️: Age App ???? leeftijd berekenen 18 4
7
Age Calculator age calculator for all ≤5 30
8
Age Calculator: Calculate Your Chronological Age chronological age calculator 23 1
9
Age Calculator - know how old you are howold 38 15
10
Simple Age Calculator - Easy age calculation easy age calculator ≤5 30

These five keywords: “age calc”, “calculate age”, “age calculetter”, “age calculate”, “age calculation”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Age Calculator”, “Age Calculator by Date of Birth”, “Age Calculator”, “Age Calculator by Date of Birth, Birthday reminder”, “Age Calculator by Date of Birth”, “Age Calculator by Date of Birth⌛️: Age App ????”, “Age Calculator”, “Age Calculator: Calculate Your Chronological Age”, “Age Calculator - know how old you are”, “Simple Age Calculator - Easy age calculation”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “age calculator”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “age calculator