"c a l c u" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “c a l c u” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “aprendo en casa”, “omessenger”, “video”, “الفيس”, “car game”, “poodles”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “c a l c u” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword c a l c u from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
c a l c u l a t o r 83 18 250+ 142
c a l i c u t 31 21 250+ 148
a b c d e f g h i j k l m n o p q r s t u v w x y z game 16 8 250+ 121
a b c d e f g h i j k l m n o p q r s t u v w x y z song ≤5 3 250+ 78
a b c d e f g h i j k l m n o p q r s t u v ≤5 3 250+ 88

The search volume of the core keyword c a l c u in Google App Store reached 83, its difficulty level reached 19, and the number of apps related to it reached 250+, among them, there are 119 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Calculator geavanceerde rekenmachine ≤5 5
2
Calc Pro - The Top Calculator! calc pro - the top calculator ≤5 30
3
Multifunction Calculator eds-5 multifunction calculator ≤5 30
4
Voice Calculator multi screen voice calculator pro ≤5 15
5
Robux Calcu - Free Robux Calculator(Guide) wearedevs fly hack roblox ≤5 24
6
Quick Percentage quick calculators ≤5 5
7
Multi Calculator multi calculator app ≤5 6
8
Calculator calculated hopping ≤5 5
9
Calculator - Dual tax calculator dual display calculator ≤5 6
10
Rheem Calcu Save rheem calcu save ≤5 30

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
g o o g l e 100 30 248 213
netflicpx 93 51 249 212
ntflixs 93 25 250+ 137
natflixs 93 24 250+ 135
nexflique 93 30 250+ 228

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Google Fiber fibres 48 27
2
Google Clips clipse llc ≤5 22
3
Icon Pack: Google Icons pacchetto icone google ≤5 3
4
Advanced Search for Google cogool 100 30
5
ToDo for Google Tasks™ google tasks 39 14
6
NE Google Drive druce ≤5 23
7
GCam Tool gcam apk 33 27
8
Launcher Google Pixel 4 XL Theme theme for google pixel 4 xl ≤5 6
9
YouTube VR youtube vr 23 5
10
Pixel Ambient Services device personalization services 6 19

These five keywords: “g o o g l e”, “netflicpx”, “ntflixs”, “natflixs”, “nexflique”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Google Fiber”, “Google Clips”, “Icon Pack: Google Icons”, “Advanced Search for Google”, “ToDo for Google Tasks™”, “NE Google Drive”, “GCam Tool”, “Launcher Google Pixel 4 XL Theme”, “YouTube VR”, “Pixel Ambient Services”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “c a l c u”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “c a l c u