"business planning" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “business planning” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “layot”, “planets”, “cablevision”, “foodie”, “animation video”, “macula”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “business planning” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword business planning from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
better business planning, inc ≤5 30 250+ 85
centro business planning tool ≤5 18 250+ 156
business planning game ≤5 14 250+ 178
event planning business games ≤5 30 250+ 135
budgeting & business planning ≤5 30 250+ 102

The search volume of the core keyword business planning in Google App Store reached 45, its difficulty level reached 11, and the number of apps related to it reached 250+, among them, there are 90 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Business Plan Quick Builder business plans 45 10
2
Write A Business Plan & Business Start Tutorials business plan and start startup ≤5 4
3
Centro Business Planning Tool centro 33 52
4
Elite Business Plan - All your buisness plan needs buisness plan 45 9
5
Business Plan plan d'affaires en français gratuit ≤5 14
6
HOW TO WRITE A BUSINESS PLAN writing a business plan 11 4
7
Business Startup - Entrepreneur Mindset entrepreneuship 58 34
8
How To Write a Business Plan how to write business plan ≤5 30
9
Business plan guide and tools for entrepreneurs inone business ≤5 9
10
Business Plans Office Templates business plans templates ≤5 30

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
tiek took 83 57 250+ 241
pairbnb 80 61 250+ 237
microsodt teams 78 26 250+ 131
microsoft teams 78 26 250+ 126
mucrosoft teams 78 22 250+ 114

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
TikTok tik tok 87 41
2
TickTick: ToDo List Planner, Reminder & Calendar ticktick 34 16
3
Tik Tik - Funny Video for Tik Tok tik'tik 31 30
4
Downloader TikTok No Watermark - DoTik dootalk 12 30
5
Miga Town: My World mig 38 41
6
Music player - 10 bands equalizer Audio player taught 39 24
7
Videos for Tik Tok App nautanki video 19 18
8
Video Downloader for TikTok tjkok 83 57
9
Video Downloader for TikTok tiltak video ≤5 23
10
Open Camera carmera 61 32

These five keywords: “tiek took”, “pairbnb”, “microsodt teams”, “microsoft teams”, “mucrosoft teams”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “TikTok”, “TickTick: ToDo List Planner, Reminder & Calendar”, “Tik Tik - Funny Video for Tik Tok”, “Downloader TikTok No Watermark - DoTik”, “Miga Town: My World”, “Music player - 10 bands equalizer Audio player”, “Videos for Tik Tok App”, “Video Downloader for TikTok”, “Video Downloader for TikTok”, “Open Camera”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “business planning”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “business planning