"animation video" App Store Keywords Research Case | ASOTools
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"animation video" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “animation video” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “video wallpaper”, “deviant”, “nieuwsblad”, “siempre”, “rss”, “gravitational”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “animation video” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword animation video from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
animation video maker 21 15 250+ 125
video animation 19 10 250+ 89
animation maker video 15 10 250+ 125
animation video maker free 14 11 250+ 124
make animation videos free 14 30 250+ 130

The search volume of the core keyword animation video in Google App Store reached 39, its difficulty level reached 16, and the number of apps related to it reached 250+, among them, there are 103 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Flipaclip: Cartoon Animation Creator & Art Studio animation 51 51
2
PicsArt Animator: GIF & Video animators 50 17
3
TweenCraft - cartoon video maker, animation app animated video maker 23 13
4
Scribbl - Scribble Animation Effect(Video & Pics) scribbl 46 39
5
Animation - Video Editor like Neon Animation neon animation effect video editor ≤5 7
6
Draw Cartoons 2 - animated video maker drawing cartoons 36 13
7
Animation Effect Video Maker - Movie Maker hd animation video maker app ≤5 7
8
Text Animation Maker, Animation Video Maker millennials & hipster animated ≤5 30
9
Animated Text Creator - Text Animation video maker text animation 21 18
10
Wideo - Whiteboard Doodle Animation Video Maker wideo 18 24

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
youtubetm 100 70 249 241
youtuoob 100 68 249 238
youtu 100 55 250+ 193
yoitibe 100 54 250+ 214
youtub 100 54 250+ 210

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
YouTube youtuoob 100 68
2
YouTube Kids for Android TV мультиках 60 20
3
YouTube Kids youtoubu 100 30
4
YouTube for Android TV y 80 90
5
Google Camera camera 61 95
6
YouTube Studio youtubestadio 63 44
7
Google oogle 100 86
8
Hangouts hangouts 68 29
9
Music player - 10 bands equalizer Audio player taught 39 24
10
FilmoraGo - Free Video Editor flmoura 51 38

These five keywords: “youtubetm”, “youtuoob”, “youtu”, “yoitibe”, “youtub”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “YouTube”, “YouTube Kids for Android TV”, “YouTube Kids”, “YouTube for Android TV”, “Google Camera”, “YouTube Studio”, “Google”, “Hangouts”, “Music player - 10 bands equalizer Audio player”, “FilmoraGo - Free Video Editor”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “animation video”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “animation video