"bride to be" App Store Keywords Research Case | ASOTools
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"bride to be" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “bride to be” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “dashboard”, “offenders”, “foot reflexology”, “principle”, “one direction~”, “unblocks”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “bride to be” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword bride to be from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
bride to be video maker ≤5 30 250+ 105
dress up! wedding: bride to be ≤5 30 250+ 90
bride to be photo frame ≤5 30 250+ 57
bride to be app ≤5 30 250+ 50
bride to be invitation card ≤5 30 250+ 40

The search volume of the core keyword bride to be in Google App Store reached 34, its difficulty level reached 4, and the number of apps related to it reached 250+, among them, there are 54 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Wedding Countdown Boho Vintage Flower Widget wedding count down 10 4
2
????????Bride & Groom Dressup - Dream Wedding bridegroom 28 28
3
MyWed ❤️ Wedding Planner with Checklist and Budget wedonweb 38 30
4
The Big Day - Wedding Planner & Wedding Countdown the big day 9 19
5
Dream Wedding Planner - Dress & Dance Like a Bride wedding planer 41 8
6
Blondie Bride Perfect Wedding bridely 45 4
7
Bridal Bouquet Builder bridal bouquet builder 6 7
8
Bride and Bridesmaids - Wedding Game hamesha khelne wala game ≤5 22
9
Golden Bride brides today ≤5 30
10
Bridebook - The Wedding Planning App wedding book 12 6

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
games of thorns 65 32 249 162
fonzen 60 52 250+ 224
frozens 60 10 250+ 82
f r o z e n 60 9 250+ 72
forosen 2 58 13 249 118

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Game of Thrones: Conquest ™ - Strategy Game game of thro 65 55
2
Game of Thrones Beyond the Wall™ a game of thrones 24 30
3
Game of Thrones Slots Casino - Slot Machine Games game of thrones slots 15 25
4
War of Thrones dragon thrones war ≤5 21
5
King's Throne: Game of Lust maidens 36 29
6
Game of Kings: The Blood Throne game of king 34 27
7
King of Thrones king of thrones 10 16
8
sword of thrones : game of thrones game of swords ≤5 12
9
March of Empires: War of Lords march of empires 21 38
10
Throne: Kingdom at War throne 34 44

These five keywords: “games of thorns”, “fonzen”, “frozens”, “f r o z e n”, “forosen 2”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Game of Thrones: Conquest ™ - Strategy Game”, “Game of Thrones Beyond the Wall™”, “Game of Thrones Slots Casino - Slot Machine Games”, “War of Thrones”, “King's Throne: Game of Lust”, “Game of Kings: The Blood Throne”, “King of Thrones”, “sword of thrones : game of thrones”, “March of Empires: War of Lords”, “Throne: Kingdom at War”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “bride to be”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “bride to be