"braided hair" App Store Keywords Research Case | ASOTools
1.Preparing Research App Store Keywords
When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “braided hair” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “calabria”, “m21”, “ceased”, “lament”, “only”, “in app download”.
If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization. For instance:
Question Keywords |
User Keywords |
The action Keywords |
Function Keywords |
The location Keywords |
Question keywords describe why users search for applications. | User Keywords represent the role your target audience plays when using the application. | The action keyword specifies how to handle your application and use it. |
Function keywords are basic functions of an application. | The location keyword describes where people use your application. |
Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.
2.Research Keyword “braided hair” with Google Play Data
Extended Long tail words
Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword braided hair from the ASOTools, as follows:
Top 5 Keywords | Search Volume | KD | Search results | Head apps |
braided hairstyle | 50 | 9 | 250+ | 45 |
braided hairstyles | 50 | 7 | 250+ | 35 |
braided hair salon | 7 | 7 | 250+ | 99 |
braided hair stylist makeover | ≤5 | 30 | 250+ | 124 |
wedding braided hair salon | ≤5 | 30 | 250+ | 117 |
The search volume of the core keyword braided hair in Google App Store reached 41, its difficulty level reached 10, and the number of apps related to it reached 250+, among them, there are 35 apps with more than 1,000 comments, and the top 10 apps are selected. They are:
# | App Icon | App Name | Top1 Keyword | Search Volume | KD |
1 | Braided Hair Salon | shampoo hair | 21 | 8 | |
2 |
|
Braided Hairstyles Salon | barbie hairstyle | 16 | 30 |
3 |
|
African Braids 2020 | african braids styles | 16 | 1 |
4 |
|
Fashion Braided Hair Salon Stylist - Girls Games | hair salon fashion games for girls | ≤5 | 8 |
5 |
|
Braided Hairstyles | braided hairstyles | 50 | 7 |
6 |
|
African Hair Braiding Styles | braiding hairstyles | 32 | 1 |
7 |
|
Braided Hairstyle Fashion Stylist - Salon Games | capelli | 33 | 19 |
8 |
|
Princess Braided Hairstyles by Number | eric benet | 29 | 46 |
9 |
|
PHC Braided Hair Wedding | winky pinky horse games | ≤5 | 30 |
10 |
|
Braided Hairstyle Salon: Make Up And Dress Up | gudiya wale games games games | ≤5 | 14 |
The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.
ASOTools Suggested Keyword
Top 5 Keywords | Search Volume | KD | Search results | Head apps |
hàir style | 61 | 7 | 250+ | 100 |
pirincess | 55 | 22 | 250+ | 181 |
hairdo salon | 55 | 17 | 250+ | 146 |
coiffeur | 53 | 17 | 250+ | 140 |
peinados para ninas | 53 | 9 | 250+ | 86 |
In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic.
Top 10 apps related to the App Store keywords:
# | App Icon | App Name | Top1 Keyword | Search Volume | KD |
1 |
|
Hairstyles step by step for girls | hairstyles for girls | 53 | 8 |
2 |
|
Hair Style For Men | hairstyle men | 39 | 2 |
3 |
|
Boy Hair Style | boy hair changer for boys | ≤5 | 30 |
4 |
|
Hairstyle Changer 2020 - HairStyle & HairColor Pro | hair style | 50 | 24 |
5 |
|
Wig Master | wig | 39 | 25 |
6 |
|
Hair Styles 2020 & Hair Style Video Tutorials | hair styler app for girls video 2020 | ≤5 | 1 |
7 |
|
African Braid Hair Style | braid hair styles | 36 | 2 |
8 |
|
Hairstyle Try On - Hair Styles and Haircuts | haircuts style | 39 | 5 |
9 |
|
New Hair styles 2019(offline) | men's hair frederick | ≤5 | 30 |
10 |
|
Braids Hairstyle 2020 | braids | 36 | 27 |
These five keywords: “hàir style”, “pirincess”, “hairdo salon”, “coiffeur”, “peinados para ninas”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Hairstyles step by step for girls”, “Hair Style For Men”, “Boy Hair Style”, “Hairstyle Changer 2020 - HairStyle & HairColor Pro”, “Wig Master”, “Hair Styles 2020 & Hair Style Video Tutorials”, “African Braid Hair Style”, “Hairstyle Try On - Hair Styles and Haircuts”, “New Hair styles 2019(offline)”, “Braids Hairstyle 2020”, look at their optimized core words.
3.Conclusion
Now, do you know how to find the best keywords? The above is a case of my research keyword “braided hair”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.
There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools: