"book coloring" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “book coloring” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “viruses”, “dollar rupee converter”, “tiu”, “kata kata romantis”, “apology”, “boy games for free”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “book coloring” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword book coloring from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
coloring book 43 66 250+ 144
coloring-book 43 17 250+ 148
coloring book for adults 39 18 250+ 94
adult coloring book 38 18 250+ 105
coloring book for kids 30 16 250+ 121

The search volume of the core keyword book coloring in Google App Store reached 36, its difficulty level reached 16, and the number of apps related to it reached 250+, among them, there are 143 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Coloring Book - Color by Number & Paint by Number coloring book 43 66
2
Coloring Sheets 2020: New Coloring Pages & Drawing colouring book 36 18
3
Colorfy: Free Coloring Games - Paint Color Book coroling book 36 30
4
Relax Color: Coloring book by number for adults adult coloring books 26 12
5
Coloring Book for Adults | Adult Coloring Book App cooloring books 36 12
6
Paint.Book: Color by number & Relaxing Game mewarnai 28 19
7
Coloring Games: Coloring Book, Painting, Glow Draw g a m e game 50 56
8
Coloring Games : PreSchool Coloring Book for kids color pages for kids 43 12
9
Coloring Book for Adults coloring book for adults 39 18
10
Free Coloring Book For Adults arteterapia 23 20

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
free 66 30 250+ 244
no 63 85 250+ 149
painted 63 15 249 119
colords 61 47 250+ 226
colous 61 35 250+ 188

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Free Games by PlayWorks playworks 12 30
2
Huuuge Casino Slots - Slot Machines 777 казино 34 36
3
Fairway Solitaire - Where Solitaire and Golf Merge fairway 35 31
4
Checkout 51: Gas Rewards & Grocery Cash Back checkouts 38 26
5
Sonic Dash - Endless Running & Racing Game somic 68 18
6
UNO!™ uno 59 63
7
STARZ st 60 74
8
My Horse my horse 22 10
9
Fast Scanner : Free PDF Scan tunyscanner 73 9
10
Dress Up Games Free dress-up games 41 21

These five keywords: “free”, “no”, “painted”, “colords”, “colous”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Free Games by PlayWorks”, “Huuuge Casino Slots - Slot Machines 777”, “Fairway Solitaire - Where Solitaire and Golf Merge”, “Checkout 51: Gas Rewards & Grocery Cash Back”, “Sonic Dash - Endless Running & Racing Game”, “UNO!™”, “STARZ”, “My Horse”, “Fast Scanner : Free PDF Scan”, “Dress Up Games Free”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “book coloring”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “book coloring