"bonbons" App Store Keywords Research Case | ASOTools
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"bonbons" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “bonbons” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “boussole”, “baltimore ravens”, “d3200 nikon”, “persona”, “cupshe”, “spv”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “bonbons” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword bonbons from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
bonbons du coeur ≤5 30 250+ 177
bonbons cafe and dessert bar ≤5 19 250+ 200
jeux de bonbons gratuits ≤5 8 250+ 144
jeux de création de bonbons ≤5 7 250+ 128
jeux de bonbons et de gâteaux ≤5 6 250+ 129

The search volume of the core keyword bonbons in Google App Store reached 41, its difficulty level reached 15, and the number of apps related to it reached 250+, among them, there are 120 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Bonbons Cafe And Dessert Bar bonbons cafe and dessert bar ≤5 19
2
ONE PIECE BON! BON! JOURNEY!! bonbon 33 29
3
Bonbon Cakery cakery 16 19
4
Candy Smash Mania şeker portakalı 29 29
5
Cut the Rope FULL FREE cut the rope 39 23
6
Wonka's World of Candy – Match 3 willey wonka 56 47
7
Candy Fever candy flavours 7 9
8
Bonbon Blast bonbon blast ≤5 30
9
Candy Crush Saga free games 63 63
10
bonbon bonbon nadogradnja ≤5 26

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
fobuk 100 30 249 244
ecoles direct 68 22 249 122
cafes 68 17 250+ 103
flowering 66 4 250+ 69
one-piece 65 28 250+ 156

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Fleep - Free Team Messenger pescebok 100 5
2
Fruit Ninja® spiel 51 59
3
Candy Crush Soda Saga sagas 50 33
4
Facebook ficpok 100 72
5
DC Legends: Fight Superheroes bat-man 63 54
6
Roblox roblocxx 88 63
7
My Talking Angela angele 61 61
8
HSK Online — HSK Study and Exams hsk 30 32
9
Solitaire jeusc 53 30
10
Minecraft minecraft 80 95

These five keywords: “fobuk”, “ecoles direct”, “cafes”, “flowering”, “one-piece”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Fleep - Free Team Messenger”, “Fruit Ninja®”, “Candy Crush Soda Saga”, “Facebook”, “DC Legends: Fight Superheroes”, “Roblox”, “My Talking Angela”, “HSK Online — HSK Study and Exams”, “Solitaire”, “Minecraft”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “bonbons”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “bonbons