"boll" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “boll” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “गाने”, “dominoes”, “question”, “hospita”, “鹿児島”, “neons”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “boll” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword boll from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
footh boll 66 30 250+ 183
dargon boll 60 13 250+ 103
dargon bollz 56 30 249 108
pool 8 boll 48 11 250+ 83
8poolboll 48 30 250+ 146

The search volume of the core keyword boll in Google App Store reached 32, its difficulty level reached 32, and the number of apps related to it reached 250+, among them, there are 203 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Dancing Road: Color Ball Run! ball 50 81
2
Tiles Hop: EDM Rush! abrahamlincon 56 19
3
8 Ball Pool pool 56 72
4
Stack Ball - Blast through platforms jup 56 45
5
Sand Balls - Puzzle Game fanboy 39 48
6
Smash Hit hits 50 58
7
Red Ball 4 rojas 45 13
8
Drop Stack Ball - Fall Helix Blast Crash 3D b a l l ball 51 19
9
Rolling Sky Ball rolling ball 27 30
10
Hop Ball 3D: Dancing Ball on Music Tiles Road hop ball 3d 24 11

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
soccer scores live 88 15 250+ 85
tibify 80 69 249 247
truxmap 80 68 250+ 246
vadoo 80 52 250+ 232
nfl 79 42 244 91

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Soccer Scores and Sports Livescore - SofaScore sofascore live 61 17
2
LiveScore: Live Sports Scores soccer live scores 88 15
3
Football Live Scores football socres 65 25
4
Soccer Scores - FotMob futmob24 66 30
5
Soccer 24 - soccer live scores soccer24 40 13
6
Goal Live Scores live goal 36 13
7
Live Soccer TV - Scores, Stats, Streaming TV Guide live soccer 88 21
8
All Goals - Football Live Scores all scores live 34 30
9
BeSoccer - Soccer Live Score vsoccer 58 30
10
Futbol24 – soccer live scores & results nowgoal 63 13

These five keywords: “soccer scores live”, “tibify”, “truxmap”, “vadoo”, “nfl”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Soccer Scores and Sports Livescore - SofaScore”, “LiveScore: Live Sports Scores”, “Football Live Scores”, “Soccer Scores - FotMob”, “Soccer 24 - soccer live scores”, “Goal Live Scores”, “Live Soccer TV - Scores, Stats, Streaming TV Guide”, “All Goals - Football Live Scores”, “BeSoccer - Soccer Live Score”, “Futbol24 – soccer live scores & results”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “boll”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “boll