"body builder" App Store Keywords Research Case | ASOTools
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"body builder" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “body builder” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “steamers”, “shop kins”, “horse breeds”, “oriental”, “you welcome”, “7plus”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “body builder” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword body builder from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
body builder app ≤5 9 250+ 110
ems body builder ≤5 30 250+ 213
make me : body builder ≤5 30 250+ 124
body builder photo editor & body builder maker ≤5 30 250+ 79
body builder magazine ≤5 30 250+ 62

The search volume of the core keyword body builder in Google App Store reached 42, its difficulty level reached 19, and the number of apps related to it reached 250+, among them, there are 74 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
BodyFit - Gym Workouts & Strength Training Plans bodybuild 53 51
2
Fitness & Bodybuilding palestra 48 30
3
Arm Workout - Biceps Exercise arm 51 51
4
7 Minute Abs Workout - Home Workout for Men exige 34 17
5
Dumbbell Workout at Home - 30 Day Bodybuilding dumbbell 37 21
6
Bodybuilding. Weight Lifting Workout weight lifter 38 10
7
Bodybuilding.com Store bodybuilding supplements 19 9
8
Home Workout - No Equipment fitness 56 78
9
Home Workout - Fitness & Bodybuilding axle workouts ≤5 30
10
Muscle Booster Workout Planner muscle booster 24 15

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
man 58 71 250+ 97
work up 58 39 249 234
fitness 56 78 250+ 148
gym 55 72 250+ 82
creatine 55 30 250+ 144

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Tough Man though 46 41
2
Spider Rope Hero Man: Miami Vise Town Adventure super man 47 20
3
Amazing Rope Man hero: Police Crime City Gangster يمان الحاج ≤5 23
4
PAC-MAN pack man 66 45
5
Dan the Man: Action Platformer she's the man 43 41
6
PAC-MAN 256 - Endless Maze pac 43 43
7
Bullet Man 3D وجل 14 38
8
MAN Truck & Bus SE - myMAN ciężarówka man ≤5 3
9
Crafts Man : Blocks World 2020 crofton 18 37
10
Amazing Frog Rope Man hero: Miami Crime city games luomo rana ≤5 30

These five keywords: “man”, “work up”, “fitness”, “gym”, “creatine”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Tough Man”, “Spider Rope Hero Man: Miami Vise Town Adventure”, “Amazing Rope Man hero: Police Crime City Gangster”, “PAC-MAN”, “Dan the Man: Action Platformer”, “PAC-MAN 256 - Endless Maze”, “Bullet Man 3D”, “MAN Truck & Bus SE - myMAN”, “Crafts Man : Blocks World 2020”, “Amazing Frog Rope Man hero: Miami Crime city games”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “body builder”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “body builder