"bmx bikes" App Store Keywords Research Case | ASOTools

1.Preparing Research App Store Keywords

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “bmx bikes” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “braily”, “one plus”, “extreme sports”, “watching movies free”, “cryptocurrency”, “kids videos”.

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization. For instance：

Question Keywords	User Keywords	The action Keywords	Function Keywords	The location Keywords
Question keywords describe why users search for applications.	User Keywords represent the role your target audience plays when using the application.	The action keyword specifies how to handle your application and use it.	Function keywords are basic functions of an application.	The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “bmx bikes” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword bmx bikes from the ASOTools, as follows:

Top 5 Keywords	Search Volume	KD	Search results	Head apps
bmx bikes racing	18	9	250+	95
bmx bikes tricks	6	6	249	79
bmx bikes games	≤5	10	250+	129
bmx bikes games free	≤5	9	250+	122
bmx bikes bmx bikes	≤5	3	250+	67

The search volume of the core keyword bmx bikes in Google App Store reached 46, its difficulty level reached 9, and the number of apps related to it reached 250+, among them, there are 77 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

#	App Icon	App Name	Top1 Keyword	Search Volume	KD
1		Touchgrind BMX	bmmx	56	32
2		Touchgrind BMX 2	bmx	57	66
3		BMX Space	bemixes	23	45
4		BMX Freestyle Extreme 3D	b m x freestyle	29	9
5		Street Lines: BMX	bmx street	11	16
6		Ride: BMX FREE	wethepeople	38	50
7		BMX FE3D 2 - Freestyle Extreme 3D	bmx fe3d 2	≤5	20
8		King Of Dirt	king of bmx	≤5	30
9		Max Air BMX	maxiar	≤5	30
10		Wheelie Bike 3D - BMX stunts wheelie bike riding	se bike	41	30

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords	Search Volume	KD	Search results	Head apps
skate bord	63	21	250+	117
scait bord	63	19	250+	115
skateboards	63	18	250+	102
skating board	63	16	250+	101
skateboarder	63	13	250+	85

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic.

Top 10 apps related to the App Store keywords:

#	App Icon	App Name	Top1 Keyword	Search Volume	KD
1		Touchgrind Skate 2	scait bord	63	19
2		Skate Space	skateboard	57	42
3		Skateboard Party 3	skateboards	63	18
4		Skateboard Party 2	juegos de las patinetas	16	22
5		Flip Skater	skating board	63	16
6		True Skate	true	50	71
7		Stickman Skate Battle	juegos de patoneta	16	30
8		Mike V: Skateboard Party	mike vallely	14	21
9		Fingerboard HD Skateboarding	fingerboard explorer	≤5	30
10		Real Skate 3D	kickflip	26	26

These five keywords: “skate bord”, “scait bord”, “skateboards”, “skating board”, “skateboarder”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Touchgrind Skate 2”, “Skate Space”, “Skateboard Party 3”, “Skateboard Party 2”, “Flip Skater”, “True Skate”, “Stickman Skate Battle”, “Mike V: Skateboard Party”, “Fingerboard HD Skateboarding”, “Real Skate 3D”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “bmx bikes”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

ASO Tools