"block puzzle" App Store Keywords Research Case | ASOTools
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"block puzzle" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “block puzzle” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “bedrooms”, “jj jj”, “indicadores”, “kiss fm”, “bumps”, “led lights”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “block puzzle” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword block puzzle from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
block puzzle · 41 11 250+ 109
wood block puzzle 27 28 250+ 63
puzzle block 26 15 250+ 123
block puzzles 25 13 250+ 128
wooden block puzzle 25 12 250+ 66

The search volume of the core keyword block puzzle in Google App Store reached 41, its difficulty level reached 65, and the number of apps related to it reached 250+, among them, there are 121 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Block Crush - Popular Classic Puzzle Games tetris gratis 33 13
2
Jewels Block Crush - Free Puzzle Game block puzzle game 23 18
3
Wood Brick Crush - Classic Puzzle Game tetris effect 20 12
4
Block Puzzle block puzzle · 41 11
5
Block Puzzle juegos de bloquez 12 17
6
Wood Block Puzzle - Free Classic Block Puzzle Game blocks 51 34
7
Block Puzzle game block 29 17
8
Wood Block Puzzle bloke puzzle game 18 30
9
Block Puzzle Jewel block pozel 29 16
10
Wood Block Puzzle wood block 29 35

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
habiendo 68 64 249 246
tetris 61 19 250+ 104
tetjis 60 61 249 243
teetris 60 30 250+ 175
tertis 60 22 250+ 134

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Supreme Bubbles supreme bubbles 2019 ≤5 7
2
1010! Block Puzzle Game 1010 46 48
3
Bubble Poke™ starburst bubble tap ≤5 30
4
Willy Wonka Slots Free Casino willi wonka 56 47
5
iHeartRadio: Radio, Podcasts & Music On Demand r a d i o 63 13
6
Miraculous Ladybug & Cat Noir mila kunis 60 56
7
Solitaire TriPeaks: Play Free Solitaire Card Games i games free 55 50
8
Baby Manor: Baby Raising Simulation & Home Design 冰晶 ≤5 31
9
A&E - Watch Full Episodes of TV Shows ashley olsen 45 51
10
Hulu: Stream TV shows & watch the latest movies hulu 75 36

These five keywords: “habiendo”, “tetris”, “tetjis”, “teetris”, “tertis”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Supreme Bubbles”, “1010! Block Puzzle Game”, “Bubble Poke™”, “Willy Wonka Slots Free Casino”, “iHeartRadio: Radio, Podcasts & Music On Demand”, “Miraculous Ladybug & Cat Noir”, “Solitaire TriPeaks: Play Free Solitaire Card Games”, “Baby Manor: Baby Raising Simulation & Home Design”, “A&E - Watch Full Episodes of TV Shows”, “Hulu: Stream TV shows & watch the latest movies”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “block puzzle”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “block puzzle