"blast" App Store Keywords Research Case | ASOTools
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"blast" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “blast” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “ziggy zag”, “justin tv”, “opening youtube”, “france news”, “looms”, “moble legends”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “blast” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword blast from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
blasty 45 33 250+ 167
blasting 45 11 250+ 66
toon blast 41 21 250+ 142
toy blast 40 14 250+ 107
blaster 36 53 250+ 39

The search volume of the core keyword blast in Google App Store reached 43, its difficulty level reached 75, and the number of apps related to it reached 250+, among them, there are 126 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Toy Blast toy 58 74
2
Blast: Gamer's Savings Account blasts 29 13
3
Fairway Solitaire Blast solitaire watch ≤5 25
4
Toon Blast blasty 45 33
5
BLAST & MEGABLAST by Ultimate Ears megablast 18 33
6
Blast Baseball blast motion 19 24
7
Blast Athletics blast athletics 8 34
8
Blast Fever - Tap to Crush & Blast Cubes bakery blast fever mania ≤5 30
9
Angry Birds Dream Blast - Toon Bird Bubble Puzzle gold burd 23 37
10
Ball Blast baja blast 31 31

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
d isney 70 17 249 102
bitcoin 66 74 250+ 110
flowering 66 4 250+ 69
candy crush 61 27 250+ 142
disnyland 60 46 250+ 206

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Disney+ disney plost 73 30
2
DisneyNOW – Episodes & Live TV disny channel 50 22
3
My Disney Experience - Walt Disney World dinsey world 56 26
4
Play Disney Parks disney parks 29 12
5
Disney Getaway Blast brave disney 28 39
6
Disney Emoji Blitz disney emoji blitz 31 37
7
Disneyland® disneland 60 48
8
Disney Collect! by Topps Card Trader steamboat willie 31 44
9
Radio Disney: Watch & Listen radiodisney 45 24
10
LINE: Disney Tsum Tsum line games free 51 41

These five keywords: “d isney”, “bitcoin”, “flowering”, “candy crush”, “disnyland”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Disney+”, “DisneyNOW – Episodes & Live TV”, “My Disney Experience - Walt Disney World”, “Play Disney Parks”, “Disney Getaway Blast”, “Disney Emoji Blitz”, “Disneyland®”, “Disney Collect! by Topps Card Trader”, “Radio Disney: Watch & Listen”, “LINE: Disney Tsum Tsum”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “blast”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “blast