"binaries" App Store Keywords Research Case | ASOTools
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"binaries" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “binaries” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “lighthouses”, “ability”, “princess”, “highlights”, “rc plane”, “rush-hour”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “binaries” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword binaries from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
binaries included ≤5 30 249 154
usenet binaries ≤5 25 249 234
root binaries ≤5 17 250+ 179
superuser binaries ≤5 6 250+ 100
su binaries ≤5 2 250+ 70

The search volume of the core keyword binaries in Google App Store reached 46, its difficulty level reached 2, and the number of apps related to it reached 250+, among them, there are 16 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Binary Code Translator bianary code 38 16
2
LogiBrain Binary binaire puzzel 16 27
3
Binaris 1001 - binary puzzles binaris 1001 ≤5 30
4
Binary Challenge™ Binary Game bindery 7 34
5
Binary Calculator, Converter & Translator numeros binarios 29 5
6
Binary Options trading master binary options game ≤5 12
7
Binary Options Strategy binary trading strategies ≤5 30
8
Binary.1001 binary 1001 ≤5 30
9
All Things Binary - Convert and Learn Binary Code binary code learning app ≤5 30
10
Binary Puzzle binairio - binary puzzle ≤5 30

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
stock s 56 30 250+ 91
rohinhood 55 30 250+ 189
robinhoof 55 29 250+ 177
ipoption 55 29 249 159
robinhoid 55 20 250+ 148

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Stocks - Stock Watch, News, Market stock watches ≤5 8
2
Stock Terminal: Stocks, Options, Tutorials options 38 46
3
Stock Market Live (Dow Jones, NASDAQ) dow 68 87
4
USA Stocks stocks 58 31
5
Stock Screener: Stock Tracker & Penny Stocks list stocks to trade 31 7
6
NYSE Live Stock Market stock market 59 42
7
Learn: how to invest in stocks investment opportunities 19 7
8
Stocks: Realtime Quotes Charts & Investor News stockspy 40 26
9
Stocktwits - Stock Market Chat stocktwits 47 49
10
Webull: Investing & Trading. All Commission-free webull 48 40

These five keywords: “stock s”, “rohinhood”, “robinhoof”, “ipoption”, “robinhoid”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Stocks - Stock Watch, News, Market”, “Stock Terminal: Stocks, Options, Tutorials”, “Stock Market Live (Dow Jones, NASDAQ)”, “USA Stocks”, “Stock Screener: Stock Tracker & Penny Stocks list”, “NYSE Live Stock Market”, “Learn: how to invest in stocks”, “Stocks: Realtime Quotes Charts & Investor News”, “Stocktwits - Stock Market Chat”, “Webull: Investing & Trading. All Commission-free”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “binaries”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “binaries