"bets" App Store Keywords Research Case | ASOTools
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"bets" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “bets” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “17 track”, “diseños de interiores”, “fried rice recipe”, “cashe”, “tems”, “vmix”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “bets” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword bets from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
hollywoodbets 73 38 250+ 193
alphabets 60 21 250+ 50
bets buy 54 44 249 236
bets tips 46 2 250+ 59
sports bets 40 3 250+ 66

The search volume of the core keyword bets in Google App Store reached 44, its difficulty level reached 11, and the number of apps related to it reached 250+, among them, there are 68 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Sports Betting Game - BETUP betplay 68 33
2
BetMines Free Football Betting Tips & Predictions aposta esportiva 41 9
3
BetsWall Free Football Betting Tips & Predictions predicts 53 4
4
BettingPros: Sports Betting Advice & Odds sports handicapping ≤5 2
5
ATS - Sports Betting Odds, Bet Tracking, Stats nba odds 43 6
6
betstamp - Sports Betting Hub sports gambling 17 2
7
Betting TIPS VIP : DAILY PREDICTION bet tips 46 8
8
Win Win Betting Tips (No Ads) win-win 41 17
9
Sports Betting Tips & Sports Picks by KingPin.pro sports bettors 61 4
10
Betting Tips berting tips 46 3

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
soccer scores live 88 15 250+ 85
bet 365 85 14 250+ 104
hollywoodbets 73 38 250+ 193
betway 72 30 250+ 172
betplay 68 33 250+ 186

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Soccer Scores and Sports Livescore - SofaScore sofascore live 61 17
2
LiveScore: Live Sports Scores soccer live scores 88 15
3
Football Live Scores football socres 65 25
4
Soccer Scores - FotMob futmob24 66 30
5
Soccer 24 - soccer live scores soccer24 40 13
6
Goal Live Scores live goal 36 13
7
Live Soccer TV - Scores, Stats, Streaming TV Guide live soccer 88 21
8
All Goals - Football Live Scores all scores live 34 30
9
BeSoccer - Soccer Live Score vsoccer 58 30
10
Futbol24 – soccer live scores & results nowgoal 63 13

These five keywords: “soccer scores live”, “bet 365”, “hollywoodbets”, “betway”, “betplay”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Soccer Scores and Sports Livescore - SofaScore”, “LiveScore: Live Sports Scores”, “Football Live Scores”, “Soccer Scores - FotMob”, “Soccer 24 - soccer live scores”, “Goal Live Scores”, “Live Soccer TV - Scores, Stats, Streaming TV Guide”, “All Goals - Football Live Scores”, “BeSoccer - Soccer Live Score”, “Futbol24 – soccer live scores & results”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “bets”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “bets