"fried rice recipe" App Store Keywords Research Case | ASOTools

"fried rice recipe" App Store Keywords Research Case | ASOTools

ASOTools

1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “fried rice recipe” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “nagaland”, “rayvanny”, “spies games”, “trivandrum”, “diferentes letras”, “adobe animate”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “fried rice recipe” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword fried rice recipe from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
fried rice recipe bangla ≤5 4 249 46
fried rice recipe in urdu ≤5 1 250+ 66
chinese fried rice recipe ≤5 30 250+ 57
fried rice recipes offline ≤5 30 250+ 45
fried rice recipes ≤5 30 250+ 31

The search volume of the core keyword fried rice recipe in Google App Store reached 45, its difficulty level reached 3, and the number of apps related to it reached 249, among them, there are 36 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
FRIED RICE RECIPES shrimp fried rice ≤5 30
2
Chicken Recipes fudos recipes ≤5 30
3
Brown Rice Recipes / brown rice congee recipe inst the free rice app ≤5 30
4
999+ Asian Recipes flavours of asia ≤5 30
5
Chinese Food Recipes chinese food recipes 21 6
6
Easy Rice Recipes easy rice recipes ≤5 30
7
Fried Rice Recipes fried rice 46 8
8
Tamil Rasam Recipes rassams 9 30
9
Non veg Pulao Hindi Recipes tawarice pulao ≤5 30
10
100++ Fried Chicken Recipes fried chicken recipes ≤5 30

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
wehatsa 90 52 250+ 225
chinese food near me 66 14 250+ 109
kebabs 63 7 249 5
dinners 61 8 250+ 66
indian restaurant 60 23 250+ 35

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Northwestern Mutual northwestern mutual 37 47
2
Voliz - Poll on WhatsApp realizar encuestas whatsapp ≤5 20
3
Whats Web Scan for WhatsApp and Status Saver 2020 iotap ≤5 30
4
Messenger Pro for Messages, Video Chat for free mansagar download ≤5 22
5
WhatsTool: Toolkit for WhatsApp brewers tool belt ≤5 30
6
Toca Kitchen 2 foods 77 38
7
New Sniper Shooting 2019 –Free Shooting Games gams new 46 51
8
Stickman Hook exstention 53 58
9
SmartThings smartthings 48 24
10
WhatSaga | Story Split | Save Status status 1 ≤5 4

These five keywords: “wehatsa”, “chinese food near me”, “kebabs”, “dinners”, “indian restaurant”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Northwestern Mutual”, “Voliz - Poll on WhatsApp”, “Whats Web Scan for WhatsApp and Status Saver 2020”, “Messenger Pro for Messages, Video Chat for free”, “WhatsTool: Toolkit for WhatsApp”, “Toca Kitchen 2”, “New Sniper Shooting 2019 –Free Shooting Games”, “Stickman Hook”, “SmartThings”, “WhatSaga | Story Split | Save Status”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “fried rice recipe”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “fried rice recipe