"bbc world news" App Store Keywords Research Case | ASOTools

"bbc world news" App Store Keywords Research Case | ASOTools

ASOTools

1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “bbc world news” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “halo”, “playing games with friends online”, “shapes”, “cardboard”, “stranded”, “facebook.com”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “bbc world news” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword bbc world news from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
world news bbc 39 16 250+ 135
bbc news world 25 14 250+ 126
bbc world news america 11 8 250+ 84
bbc world news radio 7 5 250+ 68
bbc world news live streaming ≤5 9 250+ 100

The search volume of the core keyword bbc world news in Google App Store reached 42, its difficulty level reached 14, and the number of apps related to it reached 250+, among them, there are 108 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
BBC News bbcnews 87 24
2
BBC World Service bbc world 34 14
3
BBC Live News bbc live tv 12 11
4
CNN Breaking US & World News cnn 72 27
5
Al Jazeera English al 53 70
6
BBC Radio World Service UK Free Radio App Online bbc world service radio 12 5
7
BBC Mundo noticias mundiales 38 19
8
Sky News: Breaking, UK, & World skynews 73 24
9
BBC News Hindi - Latest and Breaking News App bbc hindi 55 14
10
UK & World News itn news uk ≤5 8

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
bbcnews 87 24 250+ 169
dailey mail 82 25 250+ 147
dailymail 82 23 250+ 139
haberler 80 36 249 175
news 78 89 250+ 165

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
BBC News bbc news 71 23
2
BBC World Service bbc world 34 14
3
BBC News Hindi - Latest and Breaking News App bbc hindi 55 14
4
BBC Learning English bbc bytesize 48 30
5
BBC Live News bbc live tv 12 11
6
BBC Mundo noticias mundiales 38 19
7
NBC News: Breaking News, US News & Live Video 24th news 65 21
8
UK & World News itn news uk ≤5 8
9
BBC News Hausa bbc hausa 43 4
10
BBC Russian bbc news russian 23 17

These five keywords: “bbcnews”, “dailey mail”, “dailymail”, “haberler”, “news”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “BBC News”, “BBC World Service”, “BBC News Hindi - Latest and Breaking News App”, “BBC Learning English”, “BBC Live News”, “BBC Mundo”, “NBC News: Breaking News, US News & Live Video”, “UK & World News”, “BBC News Hausa”, “BBC Russian”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “bbc world news”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “bbc world news