"baseball·" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “baseball·” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “t-shirts”, “correos de mexico”, “funny video s”, “kicked”, “90 days fiance”, “teams”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “baseball·” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword baseball· from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
baseball 56 68 250+ 41
baseball scores 51 7 250+ 49
yahoo baseball fantasy 41 30 249 236
baseball games 39 29 250+ 149
baseball score 39 9 250+ 40

The search volume of the core keyword baseball· in Google App Store reached 56, its difficulty level reached 8, and the number of apps related to it reached 249, among them, there are 50 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
BASEBALL 9 baseball 56 68
2
Baseball Star basball 42 11
3
MLB Tap Sports Baseball 2020 mlb 2020 32 15
4
Real Baseball 3D baes 45 30
5
MLB 9 Innings 20 mlb games 42 16
6
MLB Tap Sports Baseball 2019 diversen 48 55
7
Baseball Superstars 2020 baseball superstars 15 26
8
Baseball Boy! baseball gloves 28 43
9
Baseball Heroes basebal heroes 6 15
10
Baseball Superstars® 2013 2013 games 10 34

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
live scorz 88 12 250+ 85
espns 80 19 250+ 110
espn 78 39 250+ 121
mlb scores 75 11 250+ 66
mis marcaores 72 22 248 142

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Scorz Sports scorz ≤5 27
2
LiveScore: Live Sports Scores live scorers 88 14
3
Goal Live Scores live goal 36 11
4
theScore: Live Sports Scores, News, Stats & Videos scote 61 40
5
FSCORE - livescore ◾️ live scores sport games fsscore 51 8
6
Soccer 24 - soccer live scores soccer24 40 11
7
Soccer Scores and Sports Livescore - SofaScore soccer scores live 88 15
8
Football Live Scores footballscores 65 15
9
Budweiser Sports App budweiser 32 46
10
All Goals - Football Live Scores all scores live 34 30

These five keywords: “live scorz”, “espns”, “espn”, “mlb scores”, “mis marcaores”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Scorz Sports”, “LiveScore: Live Sports Scores”, “Goal Live Scores”, “theScore: Live Sports Scores, News, Stats & Videos”, “FSCORE - livescore ◾️ live scores sport games”, “Soccer 24 - soccer live scores”, “Soccer Scores and Sports Livescore - SofaScore”, “Football Live Scores”, “Budweiser Sports App”, “All Goals - Football Live Scores”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “baseball·”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “baseball·