"bankmobile" App Store Keywords Research Case | ASOTools
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"bankmobile" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “bankmobile” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “art gallery”, “super mario world”, “book flights”, “sergio”, “hexagonal”, “track phone by number”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “bankmobile” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword bankmobile from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
bankmobilevibe 34 47 249 245
bankmobile vibe 25 30 249 213
bankmobile vibe app 15 27 249 215
bankmobile app 6 8 250+ 143
abbankmobile ≤5 30 249 210

The search volume of the core keyword bankmobile in Google App Store reached 41, its difficulty level reached 3, and the number of apps related to it reached 250+, among them, there are 48 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
BankMobile App mobile bank 45 47
2
BankMobile Workplace App bankmobile workplace app ≤5 30
3
myStudentAid faffa 55 50
4
FOCUS Bank Mobile Banking focus bank 16 4
5
BANK mobile version mvbankmobile ≤5 30
6
Credit One Bank Mobile credit one 57 21
7
SouthWest Bank Mobile southwest bank mobile app ≤5 2
8
Global Bank Mobile App global ime bank smart app ≤5 15
9
Dollar Bank Mobile App dollar bank 32 11
10
Commercial Bank Mobile Banking commercial bank & trust company ≤5 30

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
wells frago 77 44 249 206
wellis fargo 77 43 250+ 209
wells fargo 73 43 249 200
calital one 72 30 247 160
credit kharma 70 37 249 173

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Wells Fargo Mobile wellfargo 77 48
2
Wells Fargo CEO Mobile® ceo wells fargo 23 43
3
WFME Events by Wells Fargo wellsfargoauto ≤5 31
4
Wells Fargo Center wells fargo center 13 35
5
Wells Bank Mobile Banking wells bank mobile banking 22 9
6
Wells Fargo Center Portland wells fargo center portland ≤5 30
7
My West Fargo west fargo 50 44
8
Wells Fargo Academic Leaders Fellowship Program 401k wells fargo 19 40
9
Credit Karma - Free Credit Scores & Reports credit scoring 72 8
10
Ingo Money – Cash Checks Fast deposited 48 9

These five keywords: “wells frago”, “wellis fargo”, “wells fargo”, “calital one”, “credit kharma”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Wells Fargo Mobile”, “Wells Fargo CEO Mobile®”, “WFME Events by Wells Fargo”, “Wells Fargo Center”, “Wells Bank Mobile Banking”, “Wells Fargo Center Portland”, “My West Fargo”, “Wells Fargo Academic Leaders Fellowship Program”, “Credit Karma - Free Credit Scores & Reports”, “Ingo Money – Cash Checks Fast”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “bankmobile”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “bankmobile