"baby girl" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “baby girl” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “norwich city”, “bangla news 24”, “green screen”, “enigm”, “skin editor minecraft”, “tycoon”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “baby girl” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword baby girl from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
names baby girl 51 1 250+ 22
baby names girl 51 1 250+ 16
name baby girl 51 30 250+ 17
baby girl clothes 39 9 250+ 80
baby girl names 34 3 250+ 20

The search volume of the core keyword baby girl in Google App Store reached 37, its difficulty level reached 33, and the number of apps related to it reached 250+, among them, there are 126 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Sweet Baby Girl Daycare baby tubs 34 12
2
Sweet Baby Girl Cleanup 5 - Messy House Makeover cleaning house 36 8
3
Sweet Baby Girl Halloween Fun hollween 66 3
4
Sweet Baby Girl Christmas 2 2 tonnes 18 29
5
Sweet Baby Girl Summer Fun 2 - Sunny Makeover Game summer 46 67
6
Baby Girl Daily Caring baby games for girls 22 13
7
Sweet Baby Girl Mermaid Life - Magical Ocean World baby mermaid 14 30
8
Sweet Baby Girl Summer Camp - Holiday Fun for Kids summer camp 22 17
9
Sweet Baby Girl Cleanup 6 - School Cleaning Game seet baby girl 14 10
10
Sweet Baby Girl Beauty Salon 3 - Hair, Nails & Spa beauty girls 50 16

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
girlzs 73 43 250+ 208
girlds 73 18 170 123
holoween 66 3 250+ 71
hollween 66 3 250+ 63
little pretty things 65 30 250+ 144

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Guns GirlZ - Mirage Cabin guns girlz mirage cabin ≤5 18
2
Unicorn Chef Carnival Fair Food: Games for Girls a girl games 50 27
3
Rich Girls Shopping ???? - Cash Register Games go shopping 39 30
4
Girls games: Painting and coloring girls game 44 30
5
Pink GirlZ girlz 18 27
6
💃 Wallpapers for Girls - Girly backgrounds cirly ≤5 2
7
Guns Girl - Honkai Gakuen gun girls 26 17
8
Zgirls zgirls 25 27
9
Girls' Frontline firls 73 32
10
It Girl - Fashion Celebrity & Dress Up Game girlds 73 18

These five keywords: “girlzs”, “girlds”, “holoween”, “hollween”, “little pretty things”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Guns GirlZ - Mirage Cabin”, “Unicorn Chef Carnival Fair Food: Games for Girls”, “Rich Girls Shopping ???? - Cash Register Games”, “Girls games: Painting and coloring”, “Pink GirlZ”, “💃 Wallpapers for Girls - Girly backgrounds”, “Guns Girl - Honkai Gakuen”, “Zgirls”, “Girls' Frontline”, “It Girl - Fashion Celebrity & Dress Up Game”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “baby girl”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “baby girl