"vegas" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “vegas” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “pencil sharpener”, “santee”, “vingadores ultimato”, “dictionary english tagalog”, “los caminantes”, “pdf adobe”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “vegas” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword vegas from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
las vegas 48 46 250+ 152
las vegas raiders 46 36 250+ 173
fear and loathing in las vegas 43 54 250+ 249
sony vegas 38 36 250+ 225
laster vegas 38 25 250+ 183

The search volume of the core keyword vegas in Google App Store reached 45, its difficulty level reached 81, and the number of apps related to it reached 250+, among them, there are 166 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
VEGAS-X vegas-x.org login 28 45
2
Gangstar Vegas: World of Crime las vagas 56 24
3
Vegas Live Slots : Free Casino Slot Machine Games sloty vegas 26 26
4
Vegas.com las vegas shows 29 21
5
Club Vegas 2021: New Slots Games & Casino bonuses verajohn 31 49
6
myVEGAS Slots - Las Vegas Casino Slot Machines my casino 34 30
7
Vegas Friends - Casino Slots for Free calder casino 11 35
8
Slots: Heart of Vegas™ – Free Casino Slots Games slot game free 29 33
9
myVEGAS Blackjack 21 - Free Vegas Casino Card Game my vegas blackjack 10 17
10
Vegas Crime Simulator veas 43 49

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
irpn man 65 4 250+ 72
getia 5 63 25 250+ 182
getea 5 63 24 250+ 186
gata 5 63 21 250+ 172
casino 61 100 250+ 208

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Iron Man MK50 Robot lron man 3 48 12
2
Iron Superhero War: Iron Robot Rescue Mission 2020 mr stark 11 21
3
Iron Super Rope Hero - Gangstar Vegas Crime iron man 58 13
4
Mod Iron new Man Minecraft gta 5 mod iron man ≤5 2
5
Hero Vision Iron Man AR Experience iron man 3 48 18
6
Superhero Iron Robot Rescue Mission 2020 iron mission ≤5 12
7
Super Iron Rope Hero - Fighting Gangstar Crime homem de ferro 41 10
8
Yellow Iron Man Stickman Math Teacher trouble for iron man ≤5 21
9
Iron Hero Warrior iron man temple run game ≤5 11
10
Amazing US Capitaine Iron Rope hero Crime Gangster stickman us capitaine rope hero ≤5 1

These five keywords: “irpn man”, “getia 5”, “getea 5”, “gata 5”, “casino”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Iron Man MK50 Robot”, “Iron Superhero War: Iron Robot Rescue Mission 2020”, “Iron Super Rope Hero - Gangstar Vegas Crime”, “Mod Iron new Man Minecraft”, “Hero Vision Iron Man AR Experience”, “Superhero Iron Robot Rescue Mission 2020”, “Super Iron Rope Hero - Fighting Gangstar Crime”, “Yellow Iron Man Stickman Math Teacher”, “Iron Hero Warrior”, “Amazing US Capitaine Iron Rope hero Crime Gangster”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “vegas”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “vegas