"lift" App Store Keywords Research Case | ASOTools
×

"lift" App Store Keywords Research Case | ASOTools

ASOTools

1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “lift” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “5 minutes”, “fail”, “8 all pool”, “कॉमेडी”, “clinic dentist”, “evolución”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “lift” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword lift from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
deadlift 46 34 249 159
deadlifts 46 27 250+ 145
fork lifting 45 19 250+ 134
forklifter 45 13 250+ 111
fork lift 45 7 250+ 88

The search volume of the core keyword lift in Google App Store reached 46, its difficulty level reached 53, and the number of apps related to it reached 250+, among them, there are 35 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Lyft - Rideshare, Bikes, Scooters & Transit lyft 59 28
2
LIFT session advanced lifter ≤5 30
3
Lyft Driver lfyt driver 32 17
4
The Lift Rider the lift 9 5
5
Lift – Depression & Anxiety impact collective ≤5 30
6
Lift With Cass cass martin 18 40
7
Low Fare Taxi & Ride-Sharing Guide lfty app 29 30
8
Digit Coupons For Lyft -Free Rides & Discount 75% lyft coupons 12 30
9
Elevator simulator without doors: floors of city elavator 41 14
10
Lumo Lift lumo 25 24

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
uberfood 72 35 249 172
uher eat 72 30 248 196
ulber eat 72 30 248 170
food 69 86 250+ 163
grubhub 67 34 250+ 167

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Uber Eats: Order Food Delivery uber eats 74 30
2
Uber Eats Orders orders 35 45
3
Uber Fleet uber fleer 16 26
4
Grubhub: Local Food Delivery & Restaurant Takeout grubhub 67 34
5
Deliveroo: Takeaway food deliveroo 54 42
6
Uber Eats: Manager overheads 36 25
7
Fantuan Delivery-饭团外卖 fantuan 22 24
8
Jumia Food: Local Food Delivery near You jumiafood 36 36
9
Postmates - Local Restaurant Delivery & Takeout postmates 60 37
10
Rappi rappi 49 38

These five keywords: “uberfood”, “uher eat”, “ulber eat”, “food”, “grubhub”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Uber Eats: Order Food Delivery”, “Uber Eats Orders”, “Uber Fleet”, “Grubhub: Local Food Delivery & Restaurant Takeout”, “Deliveroo: Takeaway food”, “Uber Eats: Manager”, “Fantuan Delivery-饭团外卖”, “Jumia Food: Local Food Delivery near You”, “Postmates - Local Restaurant Delivery & Takeout”, “Rappi”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “lift”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “lift